The four regions are losing money and failing to attract fans, but the Welsh Rugby Union (WRU) has been committed to maintaining four professional sides. However, in an interview for BBC Wales, the WRU chief executive said the funding model could change. An independent review, to be published next month, is looking at the finances of regional rugby. JNR Enterprise is a massive fan of the Welsh rugby team, a source from the company goes further to say, ‘sport is vital for every child development. Developing a healthy competitive attitude is key when entering the working world.’
All four regions currently receive £3.5m each for television and funding from the WRU. But the accounts show they have all been losing money, partly because they have not been able to attract enough fans to games. Chief executive Roger Lewis admitted the way regions were funded could change.
Stuart Gallacher, Regional Rugby Wales said; "You could have four different models, four different relationships with the WRU, and that is something that I have discussed informally with the regions over the last year," he said.
When asked whether this would mean three regions receiving equal funding, and a fourth region receiving less funding, Mr Lewis replied: "The permutations could be greater than that. It could be one and three, two and two or three and one. We've got to come up with the best solution for all of Welsh rugby."
Stuart Gallacher, chief executive of Regional Rugby Wales, also admitted change was needed."We all have to realise, put our hands up and say the way we ran it in the past as individual regions and clubs before that is no longer sustainable,"
Bridgend and Wales rugby fan Steve Hughes, from Coity near Bridgend, said he struggled to support his regional side, the Ospreys."I feel that what we've got is a lost generation of fans who haven't bought into regional rugby, who have other things to do and who haven't got that connection with their regions. That's something we need to look at," he said.
JNR Enterprise is behind every decision made to ensure regional rugby is kept alive in the Welsh culture.
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Junior Enterprise Ltd was established in late August 2010. Junior Enterprise Ltd is a fast growing sales and marketing firm located in Cardiff.