The site (http://MyCancerPet.com) launched on February 4th and has already been well received. The inspiration for the project came from the loss of a 5 year old Boxer named Bull to lymphoma this past year. Bull bravely endured seven months of chemotherapy before succumbing to the disease in September. The tough experience lit a fire in Founder, Jack Sevey to create something to help other pet owners facing the same challenge.
There are many forms of pet cancers and most develop very fast and without warning. A pet cancer diagnosis requires immediate response because pet lives are shorter than humans and cancers progress accordingly. In Bull’s case, the choice was – let the disease progress and Bull would die within a few weeks or choose chemotherapy and he might live another 6 to 12 months.
Faced with this decision, Mr. Sevey turned to the internet to learn as much as he could. He looked for information on causes, diet and nutrition. He searched for articles and books. He sought out other people who could share their stories and some advice. While he did find some useful resources, he found the process to be fruitless and frustrating
“People are emotional and don’t have time to mess around when their pet is diagnosed with cancer. Pets can’t communicate their ailments. By the time a diagnosis is made, the chances are really good that the disease may be in an advanced stage. The internet, while useful, is highly fragmented and can be a huge waste of time, especially when an immediate life and death decision has to be made. My goal is to provide a singular place where people can turn to for pertinent information, connect with others who have experienced pet cancer or interact with veterinary specialists”
MyCancerPet fills a void by providing a modern social community. Mr. Sevey adds “We are all accustomed to interacting on social media platforms so the combination of valuable information with connectivity of members is a natural”.
It is hoped that pet owners will not need the site but chances are really good that they will. With an estimated 78 million dogs and 86 million cats owned in this country, the number of pets that could be affected each year is unfortunately large. MyCancerPet.com is expected to attract these pet owners.