In his interview with Ambler, Clauss explains his processes for developing new products and the methods he uses to get new products into use. He reveals his perspective on the ways current new products are developed, shepherded, and funded and then how he selects appropriate business models for specific products.
Clauss further discusses why he made eight trips to CHINA in 2011 for his LP33 ASIA project and what projects he has been involved with for the previous four years.
Michael Clauss has been building marketing and business development groups for companies for 20 years. He specializes in strategy and highly focused consumer oriented programs.
As host of The Growth Strategist Show®, Aldonna Ambler focuses on topics that guide CEOs and presidents of mid-sized companies to grow their businesses. A national business radio program, The Growth Strategist Show® appeals to the leaders of $20-$200 million/year companies.
To hear this broadcast of The Growth Strategist Show with guest Michael Clauss, visit www.growthstrategistshow.com for “How New Products are Being Successfully Launched These Days.”
The Growth Strategist® airs every Tuesday at 11 a.m. EST and runs for one hour. It is a peer-to-peer-
Aldonna R. Ambler, CMC, CSP has earned the right to be called THE GROWTH STRATEGIST™. She has won over 2 dozen national and statewide “entrepreneur of the year” awards for the resilient growth of her international businesses across 4 recessions. Her midsized BtoB clients get on…and then stay on…the published lists of the fastest growing privately held companies. She owns and operates a suite of companies that help privately held midsized companies achieve accelerated growth with sustained profitability®
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The Growth Strategist® airs every Tuesday at 11 a.m. EST and runs for one hour. It is a peer-to-peer-
