The latest clip, entitled Passion, features a duel between two expert skaters who chase each other relentlessly around a challenging, urban skate park. As the duel ends in a draw, one of the competitors is revealed as an older man with graying hair who still has the game to hang with his much younger opponent.
The youngster known as Sky, from Seattle, Washington, has been skating since he could walk. He has dedicated his life to skating and is a rising amateur star sponsored by skate footwear maker Vans as a member of their local street team.
The wily veteran is Mark, who began skating decades before Sky was even born. This 50-year-old Seattle native is an illustrator/
The video explains that passion is forever young. Passion will not act its age and it will not sit down and shut up. The video suggests how Altrient’s customers share this conviction, embrace the values of health, passion and responsibility in their active lifestyles and expect them in the products they buy. Health, Passion and Responsibility are the reasons why consumers choose the best vitamin C – Altrient™ C.
The video can be seen on www.altrient.com, www.facebook.com/
Behind the Video
Passion was shot on location at the Marginal Way SkatePark in Seattle, Washington. Formerly an underutilized piece of public property primarily used by transients as a campground, local skaters worked to clean the area and began construction on the concrete park in October 2004. It is now a legal skate park maintained by local skateboarders. It serves youths and adults from the Central, Beacon Hill, Georgetown, South Park and West Seattle neighborhoods.
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The Altrient™ line of high-performance nutritional supplements includes Altrient™ C, Altrient™ ME™ and Altrient™ GSH. Altrient™ products use a proprietary Liposome Encapsulated Delivery (LED) system to transport essential nutrients throughout the body. LED is considered one of the most effective methods of delivering oral nutrients with optimal bioavailability.
Altrient™ is the proud sponsor of CrossFit Games champion, Cheryl Brost, who continues her quest to become the World’s Fittest Woman. The company sponsors The Balance Your Life Tour 2012. This 10-city tour is presented by The Balancing Act, Lifetime Television’s award-winning women’s morning show.
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