The Paul’s Boutique watch collection features 44 styles inspired by the brand’s accessory collection. Featuring animal print, preppy, nautical and colour pop designs, Trixie pendants with heart shapes and PB logos, MIA timepieces sporting quilted straps, nautical anchor logos and the stone set PB charms of the Paris collection, this is as close to haute couture as timekeeping can get. Amazingly, and great news for consumers, the Paul’s Boutique ladies’ watch collection retails at only only £29.99 to £74.99.
As well as being online, selected Paul’s Boutique styles are also available in 101 stores. To celebrate the launch, the first 100 customers to buy a Paul’s Boutique watch from 10 selected stores will receive a free ‘I love PB’ iPhone cover. Those stores are Oxford Circus, Brent Cross, Sheffield, Birmingham Bull Ring, Westfield London, Liverpool One, Stratford City, Bluewater, Trafford Park and Thurrock, and each store will have 10 iPhone covers to give away.
Watch Buyer at H.Samuel Gemma Miskimmon says, “We couldn’t be more excited about the hotly anticipated launch of Paul’s Boutique watches in H.Samuel, from the simple to the sublime there’s something for everyone in the iconic PB styling!”
To support the launch, H.Samuel have produced in-store POS for the 10 stores, a press advertising campaign, a full page dedicated to Paul’s Boutique watches in the Valentine’s brochure and Paul’s Boutique will be featured on H.Samuel’s social media sites and Valentine’s email campaign promoting the full collection online.
About Paul’s Boutique
Paul’s Boutique was established in 2002 in London by Paul Slade. Paul’s Boutique has grown from a market stall in Portobello market to an iconic fashion brand recognized for its bold logo ‘I love PB’. The statement brand features a wide range of bags in all different styles, brooches, trinkets, clothing and perfume and now watches. Paul’s Boutique is about standing out from the crowd and not following trends. The unique styles have generated its own share of celebrity following including X Factor singer Cher Lloyd.
H.Samuel is the nation’s favourite High Street Jeweller with over 330 stores and a retail website at www.hsamuel.co.uk. Featuring an incredible range of branded watches, H.Samuel also has a stunning range of jewellery, diamonds, collectibles and gifts for all occasions, offering something for every taste and style. H.Samuel is part of the Signet Jewelers, the largest specialty retail jeweller in the US and UK.
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Nicola Morton
Copywriter E-Commerce Marketing
H.Samuel
3 Imperial Place Maxwell Road,
Borehamwood,
Herts, WD6 1JN
www.hsamuel.co.uk
D - 0208 207 8310
E – nicola.morton@
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http://www.hsamuel.co.uk/
Paul’s Boutique ladies’ watch collection
http://www.hsamuel.co.uk/
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