2012 LEEF Keynote Speakers to Focus on Games in Corporate Strategy

Attend LEEF, which is scheduled to occur May 3 and May 4, to learn about best practices in the design, development and implementation of games, simulations and virtual worlds for learning and work.
 
Jan. 16, 2012 - PRLog -- Two industry leaders in helping organizations realize the power of games to engage their target audience will deliver keynote addresses at the 2012 Learning and Entertainment Evolution Forum, set for May 3-4 at Harrisburg University of Science and Technology.

Caroline Avey, Director, Innovative Learning Solutions & Learning Strategist, ACS (Xerox) keynote address, Dynamic Gaming in Learning- think past Jeopardy to earning badges in Yammer, is scheduled for 9 a.m., Thursday, May 3.

Jesse Schell, CEO of Schell Games, keynote address, The Pleasure Revolution: Why Games Will Lead the Way, is set for 2:15 p.m., Friday, May 4.

In her keynote session, Avey will bring her 20 year gaming experience to explore various game mechanics, the effectiveness of game mechanics in learning, and demonstrations of game mechanics, games and simulations, plus cutting edge game research with the Xerox Innovations Group. She is known for her work on developing strategies and practical applications for use of Web 2.0 technologies in learning. She leads a team of strategists and developers who design, develop and deliver solutions in 3D-virtual worlds, quasi-3D, m-learning, mobile tagging, social networking tools and other Web 2.0 technologies such as the use of iPads as a learning kiosk. Her teams have won industry awards for simulations and gaming. Currently, she is working with Xerox Research to explore the use of Game Mechanics in learning. She has assisted clients with strategies for use of social technologies in blended learning, assessment of technologies for use in client environments, and lead teams for learner propensity and preference studies.


In addition to his role as CEO of Schell Games, the largest game studio in Pennsylvania, Shell is a member of the faculty at the Carnegie Mellon University Entertainment Technology Center.  He  has worked on a wide variety of innovative game and simulation projects, but he is best known for his award winning book The Art of Game Design: A Book of Lenses and for Beyond Facebook, a talk at the 2010 DICE Summit where he described a future where games and life become indistinguishable. He is a former chair of the International Game Developers Association, and in 2004 he was named one of the world’s Top 100 Young Innovators by MIT Technology Review. Before starting his own company, he was the Creative Director of the Walt Disney Imagineering Virtual Reality Studio, which helped to develop interactive theme park attractions as well as Toontown Online, the first massively multiplayer game for children. Before that, he worked as writer, director, performer, juggler, comedian, and circus artist for both Freihofer’s Mime Circus and the Juggler’s Guild.

Attend LEEF, which is scheduled to occur May 3 and May 4, to learn about best practices in the design, development and implementation of games, simulations and virtual worlds for learning and work.

With the 2012 theme, The Biology of Games and Simulations, LEEF remains nationally unique because it provides learning professionals with first-hand experience with innovative game solutions, enables meaningful networking with peers and industry thought leaders, explores emerging issues in the field, and features up-and-coming technologies that will shape the future of immersive learning.

Using case studies, exhibits, and other hands-on learning opportunities, the annual LEEF event showcases how games, simulations and virtual worlds are used from leadership and program management, to emergency evacuation or electrical safety. Attendees at past LEEF events enjoyed presentations of case studies from IBM, DAU, Applied Research Associates, Forio, the US Naval Academy, Centrax, Novonics and others who are overcoming challenges and implementing effective solutions with games, sims and virtual worlds!

Additionally, the 2012 event is expected to feature focused instructional workshops, one-on-one time with innovators, an entrepreneur pitch session, an exhibitors' area, and lots of opportunities for networking with a diverse array of attendees.

Register now through January 20 for half-price: only $295!

Organized by Harrisburg University of Science and Technology faculty member Andy Petroski, the University has become the ideal host for the annual forum since it is pursuing innovative approaches to games and learning for performance through its Learning Technologies Master of Science program and its Center for Advanced Entertainment and Learning Technologies.

The annual event is ideal for training and development professionals, e-learning designers and developers, educators and instructors, and game designers and developers. To register, for more information on becoming a presenter or exhibitor at LEEF, or to sign up for updates, please go online www.GoLEEF.com or email LEEF@HarrisburgU.edu

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Established in 2001 to address Central Pennsylvania’s need for increased opportunities for study leading to careers in science, technology, engineering and math (STEM) fields, Harrisburg University is an innovative and ambitious private institution.
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