Hailed for their triumphant story of starting a successful business from nothing at the beginning of the recession, Reid and Shaun’s anecdote captivated readers of YFS Magazine with the inspiring steps they took to success: If You Can't Find a Job, Create One. The profile piece highlights the duo’s rise from recession unemployment to thriving entrepreneurs who now run a successful three-year-old business.
“We’re truly honored to be selected as top young entrepreneurs of 2011,” said Reid Stone, Chief Strategist. “It’s really tough in the world today, but there are so many inspirational stories of people overcoming adversity that I think, as a society, we will be better because of it in the long-run.”
After meeting each other in 2006 at a previous agency, Reid Stone and Shaun Walker founded HERO|farm in early 2009 with a simple philosophy: Do great work for good people. The company touts itself as an ad agency with a social mission, saying they not only want to do great work, but also accomplishing good for the world while doing it. A cornerstone of HERO|farm is to do at least one campaign per year pro bono for a non-profit, as well as work with clients who have admirable missions of their own.
“Advertising has a bad connotation, but it can be beneficial when paired with a client who has a good mission,” says Creative Director Shaun Walker. “When you add value to a person's everyday life, you do more than just sell a product; you create a lasting relationship of goodwill and a connection that goes far beyond sell-buy-consume. Our goal is to help evolve advertising into something people don't run from, but applaud.”
YFS Magazine (http://www.YFSEntrepreneur.com): Young, Fabulous & Self-Employed®