Suzanne Andrews, the fitness expert behind the doctor recommended Functional Fitness series of DVDs, has named BayView Entertainment the exclusive distributor of these exercise videos. This allows the discs to be distributed through a huge network of both major and minor retailers in the United States and elsewhere.
Functional Fitness with Suzanne Andrews® provides a workout with a unique purpose. It aims to increase strength and mobility in muscle groups used for daily living, rather than focusing on building a showy physique. While visible improvements can be expected by those who follow the program, Andrews knows that many people simply want to make everyday life easier.
Andrews developed the program after suffering joint pain, stiffness and weakness due to obesity. She found that she did not have the strength and flexibility needed to do the exercises that were then in common use. Since she had a degree in occupational therapy and an extensive therapeutic exercise program, she was able to devise a set of exercises that she could do despite her original physical condition. By the time she was done, she'd lost 65 pounds and greatly improved her health.
After perfecting the program, Andrews founded Functional Fitness to offer a wide array of plus size friendly, doctor approved exercise programs to the public. Functional Fitness with Suzanne Andrews® episodes are now widely distributed on PBS stations and reach over 45 million viewers. With the new arrangement with BayView Entertainment, these programs are now widely available at a wide variety of online retail outlets including Walmart, Amazon, Best Buy, Barnes and Noble, CD Universe, Target and more giving greater access to baby boomers and plus sized to get fitter, stronger and more flexible in the comfort of their own homes.
BayView Entertainment specializes in the distribution of DVDs focusing on exercise, dance and similar activities. BayView's established reputation and sales network allow it to provide a high level of exposure for producers who use its services. The company has worked for media giants like DreamWorks and Paramount as well as myriad smaller video producers.
Pete Apruzzese, BayView's director of marketing, states that the company is "excited to be working with Suzanne Andrews Functional Fitness® to bring her DVDs to an even wider retail arena." He goes on to say that "her programs are a great fit for our catalog and we feel will enhance the quality of life for the aging baby boomer population."
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Functional Fitness with Suzanne Andrews
P.O. Box 939
Edgewater, FL 32141
107 Pink Street
Hackensack, NJ 07601