PRLog (Press Release)
- Jan. 5, 2012 -
Tel Aviv, Israel, January 5, 2012 – Personyze. A leading global provider of visitor segmentation and website personalization platform announced the launch of a new API (Application Programming Interface) version to its leading SaaS platform. The new API allows companies to build services and features on-top of Personyze leading visitor segmentation and website personalization functionality. Personyze also announced partnerships with leading data providers such as Rapleaf and other technology companies who are already making use of the new API.
The new API comes as a direct response to enormous demand from Personyze current customers and partners for more features and a deeper connection to Personyze core functionality. The API allows full access to all methods and functionality of the Personyze system.
“The new API is an important milestone for our company” said Danny Hen, VP Marketing, Sales and Business Development for Personyze. “It enables us to offer a native integration between Personyze and leading CMS’s and Data providers as well as answer the demand from some of our leading Enterprise Customers who long awaited such functionality. We are excited to see some of the leading companies in the industry showing interest in the new API and the opportunities it provides to our business. Existing customers making use of the previous API will still be able to use it without any change”.
offers the most advanced tool in the market for real-time visitor segmentation and website personalization. Personyze was founded in 2008 by a group of entrepreneurs with experience in web analysis and advertising who realized that websites should be able to offer their visitors an experience that is significantly more personal and relevant to their needs. Using Personyze, websites of all types and sizes can use over 60 Behavioral, Geographical and Historical metrics to dramatically improve their engagement with online visitors, retention and conversion rates. Personyze is a SaaS product deployed on the Amazon cloud.
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offers the most advanced tool in the market for real-time visitor segmentation, behavioral targeting and website personalization. Using Personyze, websites of all types and sizes can offer a "website per visitor experience".