To take advantage of the happy hour deals consumers must download Taap.it on their iPhone device. After downloading the app they must sign-up using either an email or their facebook account. Then they will be able to purchase what they want from the menu. The happy hours specials will include; beers for $1, an order of wings for $1.50 and a slice of pizza for $.50. “Think about it as opening up a tap at a bar without having to leave your card with the bartender. You’re able to order as much as you want and just walk up to the counter without having to wait in line and pick up your order,” said Jesus.
Allowing consumers to order from their mobile device and picking up the order at the counter isn’t the only thing Taap.it is letting consumers experience at the “taapy hour”. The mobile app company has a sharing system in place which allows consumers to rate the items inside of a store and share it with friends. By rating the items and sharing it with friends consumers are earning points which they can later redeem for prizes.
It’s also highly beneficial for small businesses, since the more their items are rated and shared the more visible their store will become. “Think foursquare with a more in-depth tone to it,” said Jesus. “What is being offered inside the place matters more than the place itself. If you can walk into a restaurant and know what their best dish is, it will make your selection process that much easier.”
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About Us: Taap.it Live Local is located in Midtown Manhattan with more than 20 employees and continues to grow fast. It was founded by a group of friends, including Duy Huynh, Ha Tran, Tien Nguyen, and Bao Huynh. Taap.it launched its beta at TechCrunch Disrupt late May 2011, and officially launched early July 2011. Over 5,000 businesses in NYC already signed up with Taap.it. It is now available both on Apple App Store for FREE download.