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Follow on Google News | VDP Web and Zodiac Pools Systems at PODi AppForum 2012JFM Concepts is Proud to announce that VDP Web and Zodiac Pool Systems will be featured at the PODi AppForum in Las Vegas.
By: James Michelson Zodiac International is a world-class manufacturer of a wide range of recreational products. Zodiac Pool Systems required a cost effective, easy-to-implement marketing platform to improve efficiency, add tracking and increase ROI on its existing marketing mix without adding complexity. The effort was focused on getting consumers to print out rebate forms and download brochures for more complex products. Learn how Zodiac's marketing team created, implemented, designed, and executed their program. We'll share results and samples. Key Takeaways: * Learn how to leverage multiple marketing channels with minimal effort to generate sales leads * Discover how Zodiac increased revenue & efficiency while lowering costs * See how one effective manager decreased man hours for fulfillment, limited dependence on other departments, and lowered cost * Explore how consolidated tracking improved search, banner ads, direct mail, and email results As a special offer from VDP Web, use promo code SPK2012DIS to save $100 on every ticket. See you there! Can't make the show? Email sales@vdpweb.com for a copy of the presentation or to schedule a one on one discussion. # # # JFM Concepts, is a full service cross media marketing technology firm that features the VDP Complete® marketing system and VDP Web® PURLs (personal urls), Email, SMS, QR Codes, SMS text, and more. End
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