The Secret To Marketing a Real Estate Open House Online in 2012

In 2011, 45% of consumers still used real estate open houses as part of their home search process. New Media 4 Agents has developed a list of top real estate open house ideas to help Realtors® market their open houses and get clients in 2012.
By: Tierra Wilson - New Media 4 Agents
 
Jan. 2, 2012 - PRLog -- In 2011, 45% of consumers still used real estate open houses as part of their home search process. New Media 4 Agents, a new media and real estate marketing agency, has developed a list of top real estate open house strategies to help Realtors® market their open houses and get clients in 2012. The full article, "How to Market a Real Estate Open House Online & Get More Clients in 2012" available at  http://newmedia4agents.com/internet-and-real-estate/20-internet-real-estate-open-house-marketing-tips/  provides a wide range of online marketing strategies at little or no extra expense to Realtors®.

Some stands out strategies include:
Creating a Digital Home Listing Magazine
Creating a Open House FaceBook Business Page
Serving QR Cookies as refreshments
Using an  iPad for registration
Videoing a hosted home tour and passing them out as DVDS
Videoing open house attendee feedback for YouTube


According to Realtor.com, open houses are still a major tool for consumers when searching for a real estate agent or for a home to purchase.Realtor’s® who think open houses are dead need to add online marketing to their current methods. 45% of consumers using open houses to search for homes is a large amount of low hanging business that shouldn't be ignored. Also, with online marketing, real estate agents can get more bang for their marketing buck and more feedback and interaction from consumers.

"2012 is a great opportunity to take real estate open houses to the next level. By combining the use of single property websites, eflyers, virtual tours, FaceBook Pages, video and QR codes, you can double the reach to home buyers, home sellers and other agents. Integrating online marketing before, during and after the open house can increase your opportunity to speak with potential buyers. Additionally, providing follow up to home sellers who attended your open house after the home is sold, is a great opportunity to get new clients," according to Tierra Wilson, Founder and Chief Consulting Officer of New Media 4Agents.

With 88% of all of all home searches beginning online, thinking out of the box and utilizing offline and online marketing strategies is key for real estate agents who want to increase their exposure in 2012.

About New Media 4 Agents

Be Different, Be Bold, Be Productive - NM4A is a full service New Media & Real Estate Marketing Agency that provides real estate solutions for real estate agents, real estate brokerages and real estate title companies. NM4A takes the knowledge of Internet and real estate and provides clients with personal branding and real estate marketing solutions.

We have a passion for good design and are obsessed social media. NM4A’s mission is to do away with cookie cutter real estate marketing and branding. We want to provide agents, brokers and other title companies with options while creating eye capturing and powerful online experiences that focus on customer satisfaction and retention.

For more information visit www.NewMedia4Agents.com or follow NM4A on Twitter @NewMedia4Agents.

About Tierra Wilson, NM4A Founder & CCO

A New Orleans Saints Fan and the Home & Design Columnist for DesertLivingToday.com, Tierra has an extensive background in web design, new media strategy, public relations and lifestyle marketing. She has over 10 years of experience in online marketing and online public relations as an independent contractor.

Contact Tierra at tierra@newmedia4agents.com or follow Tierra on Twitter @lifestylmarketn

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New Media 4 Agents is a full service New Media & Real Estate Marketing Agency that provides real estate marketing solutions for real estate professionals.
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Source:Tierra Wilson - New Media 4 Agents
Email:***@newmedia4agents.com Email Verified
Zip:85202
Tags:Real Estate Open House, Open House Ideas, Real Estate Marketing, Real Estate Marketing Agency
Industry:Real Estate
Location:Phoenix - Arizona - United States
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