The Balancing Act on Lifetime TV Features the Stylish ‘Cents’ of Sewing with BERNINA of America

PRLog (Press Release) - Dec. 27, 2011 - (Pompano Beach, FL) BrandStar Entertainment, producers of the popular morning show, The Balancing Act on Lifetime TV, welcomes BERNINA of America— producers of an innovative line of sewing machines and sewing tools.  Make sure to tune in to The Balancing Act on Lifetime Television, January 3rd at 7:00am (ET/PT) as they’re joined by Jennifer Gigas, VP of Education for BERNINA.  Jennifer joins the show to introduce to The Balancing Act viewers a way to upgrade or, “upcycle” your old wardrobe in your closet into something creative and fabulous.

"The Balancing Act on Lifetime TV inspires and empowers its viewers with entertaining and educational shows and we are very excited that BERNINA will be showcased on the program," said Mike Perich, interim president, BERNINA of America.  "As a world leader in sewing, quilting and embroidery for over a century, BERNINA has the tools, techniques and tips to help anyone tap their inner creativity and bring their ideas to life."  

“You don’t need to be an expert sewer to update your wardrobe,” says Jennifer.  Join her as she  talks to The Balancing Act Lifetime viewers on how BERNINA can supply the tools, tips and techniques a woman needs to take her existing wardrobe pieces in her closet and “upcycle” them to the current fashion trends-- saving time and money.  

If you have an interest in sewing, BERNINA dealers offer beginner sewing lessons, tips and techniques.  To find out more, visit http://www.Berninausa.com.

About “The Balancing Act” on Lifetime Television
The Balancing Act TV show airs daily on Lifetime Television at 7:00am (ET/PT).  The Balancing Act on Lifetime Television is America’s premier morning show that’s about women, for women and trusted by women.  For information or to view a show, visit http://www.TheBalancingAct.com.  You can also follow The Balancing Act on Lifetime Television at; http://www.facebook.com/TheBalancingActFans, www.twitter.com/BalancingActTV and www.youtube.com/thebalancingact.

About BrandStar Entertainment
BrandStar Entertainment is well known for their cutting edge content driven women’s programming, including “The Balancing Act” on Lifetime Television.  The Balancing Act TV show inspires and empowers women with entertaining and educational segments, placing them in the best position to achieve success in every aspect of their lives.  For more details about BrandStar Entertainment please visit http://www.brandstartv.com.

For information on becoming a content partner for “The Balancing Act” on Lifetime Television, contact BrandStar Entertainment at Brandutainment@o2mediainc.com

# # #

O2 Media's parent company, BrandStar Entertainment, producers of The Balancing Act show on Lifetime TV, have proven themselves as pioneers in the Branded Entertainment industry bringing Social Media to TV with the vision to Engage, Entertain and Educate.

Photo:
http://www.prlog.org/11753178/1