Hollywood’s Star-Studded “Big Bang New Year’s Eve” Blowout Saturday, December 31, 2011

Dec. 14, 2011 - PRLog -- Hollywood's most elaborate red carpet New Year’s Eve Bash, BIG BANG NEW YEAR’S EVE, will be held at the world famous Hollywood & Highland Complex in the heart of Hollywood. The monumental celebration will feature live performances by chart-topping Cobra Starship, Grammy-nominated Lupe Fiasco, Rock Mafia (performing smash hit “The Big Bang”), 15 of the world’s best DJ’s, live performers, and a star-studded red carpet and VIP gifting lounge. Guests will ring in the New Year high above Hollywood Boulevard with a mind-blowing countdown from the host of the evening, Mario Lopez.

This New Year’s Eve spectacular, being coined as the “Times Square of the West Coast,” will host over 5,000 people including premiere Hollywood tastemakers and celebrities. The entire 5th level of the Hollywood & Highlands Complex will be transformed into a festival-style extravaganza featuring five different and unique areas of entertainment including a moonlit Renaissance Hotel Pool Deck, The Annex Special Event Center, The H&H VIP Room, and the World Famous Kodak Theater Ballroom, which also plays host to the official after party and Governor’s Ball to The Academy Awards.

General Admission is $75 and includes 5th Floor GA Access (Governor's Ballroom, Renaissance Pool, and The Annex) with a live performance by LUPE FIASCO. VIP tickets are $125 and entail 5th Floor All Access (Governor's Ballroom, Renaissance Pool, and The Annex) with a live performance by LUPE FIASCO plus VIP Access to the 30,000 square foot  H&H VIP Room with 7 Bars serving OPEN BAR ALL NIGHT , a live performance by COBRA STARSHIP and four separate dance floors with 6 DJs.
For more information or to purchase tickets, go to www.BigBangNYE.com.

About Lupe Fiasco
On his first two albums, Food & Liquor (2006), and The Cool (2007), Lupe Fiasco earned his reputation as a rap philosopher, a sharp, dynamic lyricist, and an MC who could shock you. Food & Liquor would go on to reach No. 8 on the Billboard 200, spawn subsequent singles “I Gotcha” and “Daydreamin’,” featuring Jill Scott, and end the year with multiple Grammy nominations. A year later, The Cool reached even greater heights selling over 500,000 copies and spawning the top-ten hit “Superstar,” featuring Matthew Santos. On March 8, 2011, Fiasco returned with one of the most heavily anticipated releases in recent years, a revolutionary album called LASERS, reaching new heights of lyrical and musical mastery, while aiming to reach even bigger audiences.

About Cobra Starship
The band burst onto the scene with a dance-pop-rock single named "Snakes on a Plane (Bring It)." The song -- which featured frontman Gabe Saporta performing alongside fellow vocalists Maja Ivarson (the Sounds), Travis McCoy (Gym Class Heroes and William Beckett (the Academy Is…) was the lead track off the 2006 soundtrack to Snakes on a Plane. Made up of Saporta, guitarist Ryland Blackinton, keytarist Victoria Asher, drummer Nate Novarro and bassist Alex Suarez, the band signed to Decaydance that same year and spent part of the fall touring with Gym Class Heroes. While the City Sleeps, We Rule the Streets hit stores that October, marking the band's official debut. After several changes, the lineup returned in 2007 with ¡Viva la Cobra!, followed two years later by Hot Mess. The latter album was preceded by "Good Girls Gone Bad," a Top 40 hit co-penned by Kara DioGuardi and sung by Saporta and Gossip Girl actress Leighton Meester. The band kept the party going in 2011 with the release of their fourth album, Night Shades. www.CobraStarship.com

About Hollywood & Highland Entertainment Complex
Hollywood & Highland Entertainment Complex is the premier nightlife venue of Hollywood. Made up four luxurious venues, the complex hosts today’s hottest celebrities and most exclusive parties. The Ballroom is home to the Governors’ Ball following the Academy Awards, The Moonlit Renaissance Pool Terrace, Annex Special Event Facility and the world famous Highlands Nightclub, there’s no doubt that the complex is the favorite of Hollywood’s most elite. www.hollywoodandhighland.com

About Mathew Gavin Enterprises & Deep Lifestyle Group
Matthew Gavin Enterprises & Deep Lifestyle Group are influential branding firms with a focused expertise in Hollywood Nightlife & Special Events. Celebrities including Pamela Anderson, Mario Lopez, and Carmen Electra have hosted their events in the past, while headlining artists such as The Pussycat Dolls, The Killers, Kevin Rudolf, Far East Movement, Adam Lambert, LMFAO, and Katy Perry have performed on their stages. They stand out with their unique concepts, and creative brand marketing strategies and implementation. By partnering with media powerhouses Clear Channel Radio & Scooch TV, they have cornered the market in special event marketing and promotions for this upcoming New Years Eve to cover the entire globe with opportunities for brand expansion and visibility! www.listendeepmusic.com, www.matthewgavin.com


                                                             

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