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S. Florida Nurse Becomes #1 Amazon Bestselling Author in Less Than 11 Hours

S. Florida Nurse strikes a chord with nurses looking for a professional 'shot in the arm.'

Dec. 12, 2011 - PRLog -- Fort Lauderdale Nurse, Anna Morrison, launched her book, "5 Things They Never Told You in Nursing School," on December 11th at 7am EST on Amazon.com. Less than 11 hours later, her book became an Amazon #1 Bestseller.

"Never in my wildest dreams did I expect anything like this," reports Morrison, who runs a career coaching business for nurses and frequently speaks to business and healthcare groups on nurse entrepreneurship. "Apparently, there's a lot of nurses out there interested in a change."

Morrison says that her coaching work with nurses who are in the process of leaving the clinical setting and transitioning to running their own businesses, inspired her to write the short, 25-page book.

"So many nurses are overwhelmed and feel spread far too thin in healthcare today. I just wanted to make sure those nurses understood, in no uncertain terms, that there are plenty of excellent options for them," says Anna.

Her book must have struck a chord with nurses everywhere, because within the span of a single nursing shift, it skyrocketed to #1 on Amazon, for not only one, but 2 Nursing categories.

"It's wild, I have authors from all over the world contacting me on Facebook asking me how I did it," said Morrison.

Morrison's strategy of making her book available for download on Amazon for just $0.99 cents has been a huge hit.

Amazon uses a complex real-time algorithm to calculate its Bestseller rankings, wherein recent sales weigh more heavily than previous sales. Amazon also re-calculates the rankings hourly. "Watching it feels a bit like being in Vegas," said Morrison.

"Now that the book is a #1 Bestseller, doors are opening and offers to speak across the country are coming in. My coaching programs are filling up fast and I may have to hire an assistant. It's dizzying, the difference a day can make!"

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"5 Things They Never Told You in Nursing School" can be downloaded at Amazon.com and Nurses can find Anna Morrison at her blog: www.icoachnurses.com

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Source:Anna Morrison, BA, BSN, RN
Location:Fort Lauderdale - Florida - United States
Industry:Medical, Books, Publishing
Tags:Nurse, Nurses, Nurse Entrepreneur, Nurse Entrepreneurs, Nurses Day, National Nurses Week, Amazon Bestseller
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