Last year, Google merged their maps listings with their business directory to create a new service called Google Places. According to Michael Hart “what this means is that Google has created an online business directory similar to Yellow Pages, but much more powerful and feature rich”.
Essentially, what Google did was to pull business listings from other directories and put them together in a new database under the name Google Places. This actually created a great opportunity for “in the know” business owners to gain an advantage over some of their competitors.
In an effort to be sure they are providing accurate and up to date information for Google users doing an “online search”, Google is asking local business owners to “claim” their free online listing and verify that the information on their business is correct.
“As an incentive for business owners to claim their listing, Google offers the additional value of allowing you to add more details to your listing, including your business hours, services and products, a service area map, promotional photos, promotional videos and even special sales coupons that you can change at any time you like”.
Mr. Hart offers free information to help guide you through the listing process at www.LakeCityLocal.com/