The affiliates of ABC recently spent two days in Las Vegas, learning from experts in dry cleaning technologies, green dry cleaning techniques, and customer service so that they can continue to offer their clients premiere dry cleaning services.
ABC is the dry cleaning industry’s leading independent certification organization. When consumers choose an affiliate of ABC for their dry cleaning and laundry needs, they are choosing a professionally-
Affiliates of ABC meet several times a year to exchange best practices; update their technical knowledge; learn about new, green dry cleaning technologies;
It’s this desire to continuously better their quality and service, says D’Elicio, that sets ABC’s affiliates “apart from the herd”.
The agenda for the Las Vegas meeting provided ample opportunity for the ABC leadership and affiliates to expand their professional knowledge.
The group heard from Michael Mills, Vice President of North American Sales for Service Sleuth, the company who performs all the secret shopping reports for affiliates of ABC. Mills summarized the performance of ABC affiliates, pointing out that average customer services scores for the group are generally eight to ten points higher than those of their competitors. Mills concluded by congratulating the affiliates on their consistently strong scores.
“There are a percentage of businesses who understand the value of customer service, and a percentage that don’t,” said Mills. “ABC affiliate scores demonstrate that you understand that customer service is a vital component of your businesses.”
Chris White, ABC’s Executive Director, was also excited to include Jason Baker, President of the National Concierge Association’
“Our affiliates are known for their over the top service,” said White. “Concierges are the ultimate customer service professionals, and including Jason Baker as a speaker brought our affiliates valuable insight on how they can improve their own customer service even further.”
ABC heavily promotes the use of new, greener dry cleaning technologies as yet another way for its affiliates to succeed in a down economy. The group has partnered with the Green Business Bureau to create a comprehensive, tailored green business certification for dry cleaners, and with its sponsor, Kreussler Chemicals, encouraging the use of SYSTEMK4 (SK4), a 100% green, environmentally-
Don Dallons, Western Sales Manager for Realstar, maker of machines for use with SK4, was on hand throughout the weekend to answer questions , and provide technical advice to affiliates who are using the new technology. The group also got to see SK4 in action on a visit to Tiffany Couture Cleaners, an ABC affiliate located in Las Vegas. Owners Dan and Judy Del Rossi use SK4 to clean exotic furs and leathers, as well as the highly embellished and ornate costumes of many Las Vegas stage shows.
The highlight of the weekend was a tour of Cirque du Soleil’s production “KA” at the MGM grand. Through Tiffany Couture Cleaners connections with the wardrobe department of the show, affiliates were given a private tour of the backstage areas of the production and an exclusive look at KA stage engineering. Wardrobe Manager Eric Wood also offered a detailed discussion on the design, construction, and care of the elaborate and extensive KA wardrobe.
ABC’s professional certification for dry cleaners presents its affiliates with opportunities to continually upgrade their knowledge and service to better serve their clients. When consumers choose an affiliate of ABC to care for their fine garments, they can be sure that they’re getting the best dry cleaning service available.
For more information on your nearest ABC Affiliates, visit online at http://www.americasbestcleaners.com.
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America's Best Cleaners™ is an independent certification organization for the dry cleaning industry, dedicated to the continued excellence of the dry-cleaning industry. To that end, America’s Best Cleaners™ has devised and implements the toughest standards of quality in the dry cleaning industry. To assure dry-cleaning clients, designers, retailers, and manufacturers that they will receive the utmost professional care, America’s Best Cleaners’™ affiliates are inspected thoroughly and tested monthly and yearly with on-site inspections. America’s Best Cleaners™ also takes surveys of retailers and clients, secret shopping reports and we listen to you, the customer to ensure the continued quality of service for all affiliates.