Profitably Helps Startups and Small Businesses Plan Revenue Streams

PRLog (Press Release) - Dec. 5, 2011 - (New York City) -- Profitably (http://profitably.com), a builder of web-based business planning and analysis software, is out to help its customers with a critical pain point: planning for a portfolio of revenue streams.  Why?  Because revenue streams fuel small businesses, and traditional planning tools (i.e, Excel) aren’t cutting it anymore.

Business planning isn’t a momentary thing.  The idea of planning and managing your business in a static, antiquated spreadsheet these days is clunky - and detrimental to your business. Profitably is here to help founders and business owners save time, save money, and act with confidence so that they can focus on what matters most: their product and their customers.

Within the newly-released, forever-free Profitably business planning tools (http://app.profitably.com/scenarios/new#basic_info), users can take a high-level view of their business’ different sources of income rather than simply counting how many customers they plan to attract. [screenshot: http://cl.ly/CBmE].  Founders and small business owners can think through unit revenue - stream by stream and customer by customer - and then track the results over time.  

Now we’re planning for revenue streams!

Why is this cool?  For nearly every small company, planning out discrete revenue streams in the business model is absolutely fundamental.  And the reasons are countless: planning for revenue streams impacts hiring needs, cash flow, business development, marketing, product development... the list goes on.  Profitably is giving the business owner insight into the lifeblood of their business.

“By helping small business owners and startup founders plan for revenue streams, we’re helping them prioritize where they should be spending their time,” says Profitably CEO, Adam Neary. “This is really quite simple.  Entrepreneurs and established small businesses alike can get into the habit of simply putting out fires and living invoice to invoice.  But by segmenting revenue in ways particular to your business model, suddenly you’re putting in place a plan with teeth.”

To learn more about Profitably’s business planning features, get started on your own plan, for free, at http://profitably.com.  And to watch Adam tackle the inner-workings of business planning here’s a helpful video: http://vimeo.com/26844913.




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About Profitably, Inc.
Profitably is web-based planning and analysis software for startups and small businesses. We help you plan for the customers you want, measure how you’re performing, and then execute. Traditionally, most startups and small businesses do this work in a spreadsheet. This is a broken, time-consuming process that saps energy and clouds focus. In the end, it’s about saving small businesses time and money and giving them the ability to act confidently.

Founded in March of 2010 by Adam Neary and Francis Hwang, Profitably is re-segmenting the Financial Planning & Analysis software market, serving startups and small businesses with a Software-as-a-Service model. The team works out of the Flatiron neighborhood of Manhattan. For more information, or to get started today, visit http://profitably.com and follow us on Twitter at twitter.com/profitably.