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Follow on Google News | Believe in what’s not there yet - World Communication Forum, Davos’12The 3rd edition of “Communication on Top” (www.forumdavos.com) will try to find the answers to several major questions of the new digital reality, Among its key panels will be Communicating Scientific Breakthrough.
By: Boris Vasilev Michael Claessens, who holds a PHD in science and possesses a long career in both scientific research and journalism, will share his professional views on transparency in avant-garde technologies and research in his presentation on “Technological Secrets. Can Science be transparent?” Hiromi Yokoyama, Associate Professor at Tokyo University, School of Science, will present “Science communications in Japan - an academic approach, before and after the 3.11 crisis”. The formal introduction of science communication took place in Japan after universities became independent administrative institutions, which led to a new setup of the university PR staff. The conditions of science communication were further changed after the extreme disaster of Tohoku earthquake, the subsequent tsunami, and the Fukushima Nuclear Accident - since the 3.11 crisis universities in Japan have been pressured to increase the public visibility of their research outcome. Annie Gravier, Director Public Affairs and Communications at Technoparc Montréal, will share insight as a seasoned expert dealing with over 35 of the most innovative scientific companies in her region. Her topic “Technological breakthrough – the dream is (already) alive” will help the forum participants to take a peek at what awaits the green scientific community: the future Éco-campus Hubert Reeves, which will be an open, high knowledge site in a wooded setting conducive to the emergence of new technologies in the fields of clean technologies, climate change and renewable energy. The Marketing manager of Ideon Science Park, Maria Sätherström, will accentuate on the latest innovative communication strategies and techniques in promoting scientific and technological breakthrough in a speech called “How innovative is innovation communication?” The answer to the question “Talent-hunting or head-stealing?” Forum resource partners supporting the organization and holding of the Communicating Science Breakthrough panel are: The Russian Venture Company (RVC-OJSC), a government fund of funds and a development institute of the Russian Federation and one of Russia's key tools in building its own national innovation system, The European Organization for Nuclear Research (CERN), and SKOLKOVO Foundation, a principal agency responsible for Skolkovo Innovation Center for developing and commercializing advanced technologies. All of the above and other influential professionals, skilled trend-makers, and communication practitioners will again gather to share best practices and creative ideas – at the third edition of Communication on Top, held on 9-10 February, 2012 in Davos, Switzerland. You can view the full program at: http://www.forumdavos.com/ Speakers’ profiles are available at: http://www.forumdavos.com/ For more information, go to www.forumdavos.com. Visit the forum’s social media profiles here: FB - http://www.facebook.com/ Li - http://www.linkedin.com/ Tw - http://twitter.com/#!/ Contact: Boris Matev, PR Manager, b_matev@forumdavos.com, +359 2 427 8510 # # # Top Communication GmbH is an organization gathering like-minded people who are experienced professionals in communications and have worked in different fields – huge corporations, politics, culture, NGOs, etc. End
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