“Over the past five years, Chad has been instrumental in expanding the sales and marketing efforts of Poly-Wood,” said Doug Rassi, president, Poly-Wood, Inc. “With the tremendous growth potential of the outdoor industry, we are looking forward to Chad driving our initiatives to not only build upon our leadership position, but also to facilitate avenues for growth opportunity .”
In his new position, Yordy, who will continue to be responsible for the expansion of sales and distribution channels, also will coordinate the company’s growth strategies. As vice president of sales and marketing, Yordy will focus on future markets, product segments, business opportunities and acquisitions as well as the new product development efforts for all divisions of Poly-Wood, Inc.
Poly-Wood, Inc., in addition to its casual furniture manufacturing operation, is also an industry leader in the manufacturing and marketing of plastic lumber to multiple industries from landscaping to farming. Poly-Wood, Inc. also recently acquired the Image Group, a leading design and advertising firm serving northeastern Indiana.
“Our growth in the coming years will focus on the convergence of technology and marketing initiatives,”
Chad, his wife, Jennifer and their two daughters, Justine and Kyla reside in Goshen, Ind.
For more information about Poly-Wood, Inc and its plastic lumber outdoor furnishing lines, visit www.polywoodinc.com.