Another 55 winners emerged at the end of the draws. 10 43” Plasma TV, 15 netbooks in addition to 30 DVDs players were up for grabs.
The electronic draw which aims at reinforcing Samsung Mobile’s endearing commitment to reward consumers for the brand love, took place at SEWA’s office in Lagos. It was adjudged transparent by the observers including the Compliance Officer, Lagos State Lotteries Board, Toyin Daramola, and members of the press.
Speaking at the end of the draw, Toyin Daramola said she is satisfied with the level of transparency of the process that culminated in the draw. According to her, “I have witnessed the whole process and I concluded that the draw is very transparent. The mechanics of electronics draws adopted by Samsung cannot be manipulated and are verifiable. I am satisfied with what I witnessed today”.
Only phones bought from authorized dealers, with genuine Samsung hologram, qualifies for the draws. The promo continues till December 16, 2011 and the draws will be held every fortnight in Lagos. To wrap up the promo, three lucky people will win the Samsung Home Kit offer which includes a 43” Plasma TV, Air Conditioner, and Refrigerator in the grand draws in December.
Samsung DUAL SIM Promo pack contains a promo scratch card that gives consumers an instant N200 airtime in addition to an opportunity to participate at the draws. The promo, which started October 7, 2011, will run till December 16, 2011. Consumers are enjoined to see newspapers and posters for more details.
Samsung DUAL SIM Promo is endorsed by the Lagos State Lotteries Board, Consumers Protection Council (CPC) and the Advertising Council of Nigeria (APCON).
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. has been in the forefront of digital and design technology, developing new products and increasing its presence in all its markets. Its sales growth, even in tough economic times, demonstrates its ability to effectively hedge its portfolio of businesses. Last year, Samsung saw strong mobile sales while in the US, it also placed number one for HDTV shipments and French-door refrigerators. In the latest Interbrand Brand value study, though Samsung’s rank remained at 19, same as 2009 and 9th in the IT Technology its brand value increased to US$19.5B (an 11% increase from 2009), based on recovery of memory/LCD prices, TV/HHP hero products as well as TV category leadership. For more information, please visit www.samsung.com.
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