SEM Media, a premier SEO agency specializing in database creation, web design, SEO and Internet marketing, says that holding a contest on your business’s social media page can drastically promote your brand, build community and drive traffic toward your e-commerce website.
“Hosting an online contest through social media networks is a very effective marketing tool,” says Ryan Newhouse, SEM Media Marketing Director. “A contest cuts through any excess of marketing messages and actually attracts visitors to your website.”
SEM Media says it does not cost much to organize a contest, and the best ways to implement one is to:
• Offer a worthy prize
• Rely on your existing customer base to kick start the contest
• Promote your contest through all available media channels at your disposal. Don’t rely on just one social network.
• Keep it simple. Don’t make the entry requirements extensive, invasive or tedious. You want people to participate, not turn and run.
• Let the contest run for at least one month.
• Keep it entertaining.
“Contests appeal to the competitive nature we all have,” says Newhouse, “and through them people build a community and loyalty to the contest host. Every business should try it at least once.”
To learn more about SEM Media or to speak with them about creating an online contest visit http://www.semmedia.com.
