According to analysts, mHealth is expected to become a $23 billion market by 2015 with over 500 million doctors, patients and consumers tapping apps, applications and devices to help diagnose disease, manage healthcare, fitness and exercise. The pharma alley conference is hosted by Rutgers University Office of Research and Economic Development.
According to partner Steven Greene, “The conference will offer pharmaceutical executives, hospital management, researchers, investors, startups, health providers and clinicians market-driven insights into this burgeoning ecosystem right in the heart of pharma alley.”
The conference will include exhibits, two keynotes, four workshops, panels of startup founders and mhealth investors, a demo lab and complimentary breakfast and lunch.
Confirmed speakers include: Newark Mayor Cory Booker, Tom Wheeler, Chairman of The mHealth Alliance Partnership, Jayant Parthasarathy, Director of Innovation and R&D, Mobile United Healthcare Group IT. Richy Glassberg, COO, MedHelp,; Ryan Sysko, CEO, WellDoc; Dr. Gopal Chopra, CEO, pingmd; Serge Loncar, CEO, CareSpeak; and Al Shar, VP, Technology, Robert Wood Johnson Foundation. Other major speakers will be announced shortly including leaders of the pharmaceutical investment communities.
The December 1st conference will be held at The Rutgers Center 126 College Avenue in New Brunswick, in the heart of pharma alley and steps from the New Brunswick NJ Transit Station.
The full day conference is $295 with early bird rates currently available at www.mhealthcon.com . For information on sponsorships and speaking opportunities, contact Steven Greene at mhealthcon@gmail.com or 917-656-1837.
About Michael Monson
Michael Monson is the Senior Vice President of Performance & Innovation at the Visiting Nurse Service of New York (VNSNY). VNSNY, with $1.3 billion in revenue, is the country’s largest not-for-profit home based healthcare company. As both a payer (Medicare Advantage, Medicaid Long Term Care) and a provider (homecare, hospice, long term care), VNSNY services more than 140,000 individuals a year in the metro New York City marketplace.
Reporting to the CEO, Performance & Innovation (PI) is VNSNY’s corporate strategy group focusing on the core strategic and operational management issues facing the company. At VNSNY, Michael has been involved with a range of issues including developing growth strategies for the overall company, forecasting market trends, leading scenario planning for the health plan, improving the financial and operating performance of the homecare business, and optimizing the sales force. Michael also leads VNSNY’s Innovation Office which is responsible for identifying health services, health informatics, and health IT companies that are complementary to VNSNY’s existing suite of services.
Michael joined VNSNY in 2004 after having spent six years working for McKinsey & Company where he worked primarily with media and nonprofit clients. Prior to working for McKinsey, Michael was the Finance Director for then Congressman Robert Menedez’s campaign. Michael has a Masters in Public Policy from Harvard’s Kennedy School and a BA from the University of Pennsylvania.
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mHealthcon Mobile Health Conference December 1st at Rutgers University Center New Brunswick, New Jersey, exclusively dedicated to the mobile health apps market, and will feature C-level industry speakers, exhibits workshops and product demonstrations.



