PRLog (Press Release) -
Nov. 3, 2011 - Aarki is a mobile ad optimization and targeting platform for advertisers. We automatically optimize ad creative for mobile devices to increase conversion rates. The optimized ads are targeted based on user device, demographic, and behavior information. Together, ad creative optimization and targeting, result in dramatically higher revenue for a broad range of premium publishers. Aarki is pleased to announce it has hired Frederic Dominioni as its head of sales, effective November 1st. Frederic brings over 15 years of sales leadership and entrepreneurial experience, and was recently VP Partnerships at IP video platform KIT Digital (Nasdaq: KITD). “Fred is obsessed with publishers and advertisers, he has a unique global perspective given his international background and will do great things for us, we are very pleased to have him onboard” commented Founder & CEO - Sid Bhatt.
“Aarki is clearly leading the way when it comes to mobile advertising optimization, we deliver THE best user experience period! – Our conversion rates speak for themselves, its clear proof that size (of our competition)
does not necessarily matters! I am thrilled to be part of this amazingly focused team” said Frederic.
Aarki, which raised its initial A round, just signed “two significant publishers” and is seeing tremendous momentum.
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Aarki is the leading mobile ad optimization and targeting platform for advertisers. Aarki is a mobile ad optimization and targeting platform for advertisers. We automatically optimize ad creative for mobile devices to increase conversion rates. The optimized ads are targeted based on user device, demographic, and behavior information. Together, ad creative optimization and targeting, result in dramatically higher revenue for a broad range of premium publishers.