Paulo Machado, former Astra Zeneca Innovation Director To Speak at mHealthcon Conference Dec. 1

PRLog (Press Release) - Oct. 27, 2011 - New York, NY -- mHealthcon Mobile Health Conference announce today that Paulo Machado, former Astra Zeneca Innovation Director and CEO/Founder of Health Innovation Partners will lead a major panel at New York and New Jersey’s first conference focused exclusively on the surging market in wireless healthcare applications. The pharma alley conference is hosted by Rutgers University Office of Research and Economic Development.  The conference will include exhibits, two keynotes, four workshops, panels of startup founders and mhealth investors, a demo lab and complimentary breakfast and lunch.

Confirmed speakers include: Newark Mayor Cory Booker, Tom Wheeler, Chairman of The mHealth Alliance Partnership, Jayant Parthasarathy, Director of Innovation and Research  Mobile United Healthcare Group IT; Richy Glassberg, COO, MedHelp ;Ryan Sysko, CEO, WellDoc; Serge Loncar, CEO, CareSpeak; Dr. Gopal Chopra, CEO, pingmd and Al Shar, VP, Technology, Robert Wood Johnson Foundation.

The December 1st conference will be held at The Rutgers Center 126 College Avenue in New Brunswick, in the heart of pharma alley and steps from the New Brunswick NJ Transit Station. The full day conference is $295 with early bird rates of $125 currently available at www.mhealthcon.com .

To register, visit www.mhealthcon.com. For information on sponsorships and speaking opportunities, contact Steven Greene at mhealthcon@gmail.com or  917-656-1837.

About Paulo Machado
Paulo Machado was guided by his unwavering passion to improve the delivery of healthcare when he launched, Health Innovation Partners LLC.  Paulo has leveraged his background in innovation, marketing, business management, strategic planning, business development, product development, alliance management and team building to drive success for his clients.  Health Innovation Partners guides client through the development and implementation of innovative customer centered strategies, which will drive superior performance & stakeholder value.  Paulo is a member/advisor/partner with the following organizations:  CMS Innovation Center, ONC, #HealthIT100, Your Encore expert network, Health 2.0 Advisors, Jefferson Population Health School, Innovation Management Institute, Center for Connected Health, Drexel University’s MBA/BioPharma Advisory Council, Aurora Capital, Kairon Capital and the Walking Gallery.

Paulo brings over 20 years of experience in the global biopharma and financial services industries.  As an innovator, gifted with core competencies in strategic planning and business development, he has the keen ability to translate visionary strategic thought into comprehensive, executable plans with measurable outcomes.  He is adept at team building and multi-stakeholder collaborations.  He has spearheaded customer-centric solutions for an array of brands and programs – delivering on the promise of a customer centered, differentiated value proposition.  Paulo’s unique insights will position clients for sustainable growth and unprecedented success in their endeavors.  Paulo speaks at a wide range of conferences on the subject of the US Healthcare Renaissance that is underway.

As an Innovation Director in AstraZeneca’s Healthcare Innovation Center, Paulo identified and aligned healthcare stakeholder goals, which resulted in the development of commercialization strategies that drove sales and client engagement beyond expectations.  At Bristol-Myers, he held a variety of strategic and operational roles.  He excelled in the area of new product/business launches through proactive communications and planning.  Two of his key achievements included developing and executing the managed markets and pricing strategy for the launch of Bristol-Myers’ first in-house Biologic product which received the Best Launch Award and the reengineering of the managed markets business model to address the rapidly changing healthcare landscape. Paulo provides Strategic advisory support to innovative and HealthIT organizations and venture capital companies.

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mHealthcon Mobile Health Conference December 1st at Rutgers University Center New Brunswick, New Jersey, exclusively dedicated to the mobile health apps market, and will feature C-level industry speakers, exhibits workshops and product demonstrations.