* Helps you create ideal attributes to form a buyer persona
* Creates a simple numeric system to leverage your buyer persona
* Assigns numeric values to rank your best prospects
* Helps you create a simple qualification acronym to determine likelihood to close
* Ranks your prospects alphabetically, by Prospect Score and Quality Score
* Color codes prospects into Green, Yellow and Red categories, quickly elucidating prospect status
What does your perfect client look like? Create a Prospect Scorecard to quantify your approach to prospecting and pipeline building. Some of the attributes of your ideal client might include revenue, growth rate, client type (business or consumer) and market niche. For example, are you targeting companies between $5 million and $10 million in revenue? Are your best prospects fast-growing firms like those found on the Inc. 500 list? Are you selling to consumers? If you’re selling to consumers, are they high net worth prospects, middle income, younger or older? Are your prospects in a specific niche market such as banking, insurance, biotech, plumbing, consulting, education, etc.? Create a Prospect Scorecard with your ideal attributes and a customized qualification abbreviation to help you determine if you are selling to an in-profile prospect. Go to http://www.prospectscorecard.com to learn more, or order from iTunes, it’s only $1.99 per download.
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StartUpSelling, Inc. provides marketing and lead gen services for insurance agencies, professional service firms or any B2B company. We build the pipeline create effective Web Marketing programs, generate email lists, refine websites & SEO and run webinars. StartUpSelling, Inc. offers a wide array of digital marketing services including B2B Web Marketing, SEO, Telemarketing, eMarketing, Webinars, Blogging, Social Media Marketing and Website Development. StartUpSelling also offers many tips, tools and techniques to help businesses with their sales and marketing including books, ebooks and mobile apps.