The Google Panda update which happened in March and then was refine din subsequent code upgrades in May, June and July 2011 is one of the largest algorithmic upgrades Google has carried out in years and, as a result, has affected many legitimate websites as well as the spam sites it was targeting.
SEO Help: 20 steps to get your website to Google’s #1 page spent 80 weeks on the Amazon SEO best-seller list in the USA, Canada and the UK. The second edition, re-written and updated specifically for the Google Panda algorithm, has over 70, detailed changes and additions. It now covers the Google Plus and Social Media Marketing and explains how these fit in with SEO.
“Much of the core content of SEO Help stands because it focuses on practical steps rather than theory,” explains the book’s author, SEO and Social Media expert, David Amerland. “The changes became necessary because by applying them in the practical steps of the book the user is able to now streamline much of what they are doing and save valuable time.”
Time, as a matter of fact is one of the most valuable assets those working online have. “Each minute you waste is a minute you are unlikely to get back,” explains David Amerland, “when you work in the search engine optimisation and online promotion of your website you really need to make efficient use of the time you have.”
This is where SEO Help: 20 steps to get your website to Google’s #1 page 2nd edition, comes in. The 20-step method to great SEO is still there. The theory is still light to non-existent. The focus is on practice and results and the changes have made sure that every minute you spend working on the optimisation of your website helps increase its SEO ranking with Google and other search engines.
“There is a new section to cover the importance of social media marketing,” says the author, “but even with social media marketing campaigns in place your online success starts and stops with search and for that you really need SEO and this is where SEO Help, really helps.”
Notes to editors
SEO Help: 20 steps to take your site to Google’s #1 page 2nd edition is available to buy from Amazon and any quality offline or online bookshop for $29.99. ISBN: 978-1-84481-
It is also available as an eBook from most reputable online eBook stores for $19.99. ISBN 978-1-84481-
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