ReDigi Online Marketplace For USED Digital Music Goes Live

Oct. 14, 2011 - PRLog -- October 14, 2011 -- Boston, MA -- After much anticipation, ReDigiTM (www.redigi.com) the world's first online marketplace for used (pre-owned) digital music opened its full beta site late last night in the United States.  ReDigi is rocking the music industry and offering a viable alternative to iTunes and the traditional digital retailer by establishing a resale value for digital music; giving consumers the freedom to legally buy and sell used digital music direct from one fan to another; and granting artists and labels a significant portion of the proceeds from the sale (and resale) of their music.  

“In an age where technology gives us so many freedoms, ReDigi gives users the new freedom to take full advantage of the ownership rights of their music. It also provides artists and labels another revenue stream so they can keep producing the tunes we love so much,“ said ReDigi CEO John Ossenmacher. "ReDigi is about empowering music lovers and evolving the digital space."

ReDigi

ReDigi has amassed a tremendous following of over 130,000 social network fans who have been anxiously awaiting last night's official launch.  Now music lovers everywhere can go to www.ReDigi.com and sign up for a FREE account, which gives them instant access to the marketplace including free cloud storage for listening on-the-go and access to millions of used songs that cost just a fraction of the price of those currently available on iTunes.    

Users can also download the user-friendly and free ReDigi Music Organizer (compatible with both Mac and PC) to take advantage of the amazing features ReDigi has to offer.

With ReDigi users can:

• Cash In on the music they no longer listen to.  Users can sell music straight from their ReDigi cloud or personal music library with the click of a button.  

• Revamp their music collection while saving loads of money and adhering to copyright laws to help to eliminate piracy.

• Support the music community just by using ReDigi.  Proceeds from each song sold (used and new) go back to the artist and label that created it.   

• Discover new music through ReDigi’s charts.

• Store music for FREE on ReDigi's cloud and access it anytime, anywhere.

"Before ReDigi, a technology that could transfer a digital music file from one user to another without copying it, simply did not exist," said CTO Larry Rudolph. "ReDigi is the first and only technology that can do this."

The process begins with ReDigi's forensic Verification Engine, which ensures that each song uploaded for sale in the marketplace was previously legally acquired by the seller him/herself.  Songs ripped from CD's, Vinyl or some other physical media are rejected and returned to the seller's library.

If resale eligibility is approved, the ReDigi Music Organizer removes the song from seller's computer and all synced devices and lists the song for sale on the marketplace.  When a buyer is identified, ReDigi transfers the track and license to the new owner and awards the seller credits that can be used to make new purchases through ReDigi.

"ReDigi is the legitimate alternative to the traditional digital retail model," said Ossenmacher.  "We are challenging the traditional value system of digital music, forever changing the way digital music is bought and sold and we feel the impact will be profound."

During the initial beta phase ReDigi's focus will remain on working with users to build the used music inventory, which is already growing at a rapid pace just one day into the launch.  Soon ReDigi's focus will expand to include a full catalog of new music, giving users access to the greatest one-stop-shop for digital music anywhere.  

For more information, please visit www.redigi.com and experience the difference.  This is only the beginning.  


Press Contact:

Jaclyn Inglis
ReDigi
Jaclyn@ReDigi.com
855.473.3444 x 706

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ReDigiTM is the world's first and only online marketplace for used digital music. Its
genius is in its ability to facilitate the transfer of a digital music file from one user to
another without copying or file sharing. This gives digital music a resale value for the
first time ever, and consumers the freedom to buy and sell the music they rightfully
own. ReDigi also gives back to artists and labels through generous payments with every
track sold (and resold). ReDigi is creating a new paradigm, which is changing not only
the digital landscape, but also the way people think about and buy digital music.