London & Partners, the official promotional agency of London, has been honoured by Incentive magazine's coveted Platinum Partners Award for 2011.
The winners have been chosen by the readers of Incentive Magazine via online voting. London was the only city in the world to be honoured by the accolade, leaving behind many other contemporary incentive destinations such as Beijing, Sydney and Cape Town.
Leading decision-makers in the industry provided their views on top travel destinations from around the world – the places, people and amenities that inspired them, their employees and customers the most over the last few years. To choose winners the following criteria were used: destination, quality and degree of professionalism, property or travel service, promotional support and degree of credibility.
Like London, only few other cities in the world lure major incentive organisers. With over 2000 years of history, a wealth of accommodation, a bewildering array of amazing experiences and historic landmarks, luxury shopping and world-class event venues, London constantly draws a multitude of international event organisers. London & Partners is a real asset to the city; an amazing variety of top-class amenities offered by the agency helps London cement its place among the world's most sought-after incentive destinations.
London & Partners is going to exhibit at Imex America in Las Vegas this month, presenting all the new and amazing opportunities that the city has to offer to incentive planners ahead of the London Olympics 2012. The show will also help planners find out more about the London & Partners latest Limited Edition London campaign featuring a series of unique events and exciting things to do in the capital until the start of the Games.
A full list of winners will be featured soon on Incentive's website.
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The article is written by Madhukar Shah for Mercure London Paddington Hotel, owned and operated by London Town Hotels Limited, fastest growing luxury London hotels group.
About Mercure London Paddington Hotel:
Company: London Town Hotels Limited
Address: 162, Cromwell Road, Kensington, London SW5 OTT.
Country: United Kingdom