Stampfeet secures “Series A” Financing

Stampfeet, the provider of mobile based customer loyalty solutions headquartered in London, UK, today announced the closing of “Series A” financing from Incrementum Capital Partners, co-investors and existing shareholders.
 
Oct. 6, 2011 - PRLog --
Stampfeet enables merchants to run an effective digital loyalty scheme instantly and easily, utilizing customers’ smart phones as a terminal to record transactions in place of hardware or direct ePOS integration. The process requires minimal effort to set up yet exceeds the traditional methods of managing customers. Using Stampfeet, a participating business can quickly develop a database of customers and their shopping habits, track customers’ feedback in real-time and better harness the power of social media. Asaf Rozin, CEO and co-founder of Stampfeet explains: “We make businesses on the high street smarter. For years now, predominately large chains and online retailers have benefited from greater insight into consumer behavior. Today, our tool finally enables any merchant to gain this power as well. This is a paradigm shift in the ability of SMEs to better understand and manage their customers – an analytics solution for the “offline” world.”
Rozin continued: “We are delighted to welcome the investment led by Incrementum Capital Partners into Stampfeet, which we view as further testament to our compelling business case that now is the time to create a viable and lasting alternative to physical loyalty card schemes and to set better standards for retailers. The capital from this round will be used mainly to accelerate our marketing efforts, to continue to innovate and improve the services being provided to merchants and for the release of our new technology that will include the complete basket analysis, the holy grail of customer loyalty, by the end of this year.”
Omar Ali, co-founder and Partner of Incrementum Capital Partners said: “We are very impressed by the traction Stampfeet has been able to gain in the short time it has been in operation. We believe that Stampfeet has the potential to revolutionize the customer loyalty capabilities of small to medium-sized companies and we are very excited about becoming a shareholder.”

About Incrementum Capital Partners:
Incrementum Capital Partners, headquartered in London, is a boutique consulting and private equity firm focusing on making investments in small to medium enterprises.
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