Urban Clothing Brand teams with Digital Visitor to embrace social media

Sept. 21, 2011 - PRLog -- Urban hip hop clothing brand uchi will shortly be integrating reviews and discussion functionality on their website www.uchi.co.uk using Visitor Review, the innovative social media solution, created by Digital Visitor.

Visitor Review has a series of plug-ins which will seamlessly integrate into uchi’s website, enabling their online visitors to upload reviews and ratings, and start or join in discussions directly on their website.

Research shows that online customer reviews increase conversions by as much as 20% so any content gathered will also be displayed throughout the website to encourage potential customers to purchase their unique clothing.

The platform will also provide uchi with the opportunity to discover more about their customers and their interests, while also providing the functionality to allow them to engage with the brand and submit feedback.

Michael Langley, Owner at uchi clothing commented:

"For a while we have been looking at ways in which we could user reviews and feedback on our website whilst maximising the potential of other social media channels.  The fact that Digital Visitor’s solution enables us to gather reviews and comments directly against our products and then automatically share them with other social networks such as Facebook and Twitter is a perfect fit!"

Since 2003, uchi clothing has been producing intelligent hand printed designs on quality men’s and women’s urban tee shirts, sweatshirts and hoodies.

Having taken its name from the Japanese word for “home” and “family”, the uchi brand is inspired by the hip hop philosophies of peace, unity, love and having fun, as well as Japanese culture and positive meanings.

We are looking forward to providing this functionality on our website.  Every piece of uchi clothing is as unique as our customers. By gathering their valuable feedback and creating discussion about what we are passionate about, we really hope to build a strong, loyal community” added Langley.

George Shipley, Account Manager at Digital Visitor adds:

“uchi is a unique brand that I have been keen to work with. Their original designs are like no other and I believe that the review and discussions functionality on their site will certainly enhance their website and brand”.

He continued: "Our solution has been proven to increase conversions on our clients website whilst at the same time driving more traffic through the social media connections."

To find out more about Digital Visitor visit www.digitalvisitor.com

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Digital Visitor is a social media agency dedicated to increasing your online conversion rate, driving new traffic to your website and reducing your customer acquisition cost.

We provide a suite of easy to integrate social media applications for your website to gather reviews and ratings, photos and videos, generate discussions and forums, and enhance your social CRM.

We complement our applications with social media strategies and full service campaign management to drive new audiences to you from sites such as Facebook and Twitter, and increase your brand exposure.

Digital Visitor is proudly working with many travel organisations around the world including Virgin Holidays, Flight Centre, On Holiday Group, Voyages Jules Verne, Warner Leisure Hotels, London Clubs International, VisitBritain and VisitEngland, and recently they have secured clients in education and retail as well.

For more information; +44(0)1179 055 195, info@digitalvisitor.com, www.digitalvisitor.com