Hypnotist Exposes Scam Artist Secrets in New Book

Sept. 20, 2011 - PRLog -- The Little Book of Scams: Swindling for Fun and Profit by James Malone exposes the underhanded psychological tactics used by scam artists.  Particular emphasis is given to cons targeting business owners, however the author notes that the general public needs this information as well.

Malone draws upon his extensive background in hypnosis, NLP and other persuasive arts, the negative usage of which he calls "Linguistic Voodoo."

"In these tough economic times," he states, "people are in a desperate frame of mind which may increase their vulnerability to scam artists since we are all looking for solutions. I wrote this book to help protect the public from underhanded psychological tactics."

During field research for the book Malone noted an, "eerie similarity between some marketing ploys used by alleged moneymaking schemes and the methods used by destructive mind control cults. Its not that hard to get pulled in."

He adds, "even the most logical person has emotional vulnerabilities or buttons that can be pushed by the wrong kind of person.

The Little Book of Scams also provides practical tips on how to keep yourself, your business and your family safe. To learn more please visit http://www.smashwords.com/profile/view/newjerseyhypnotist

James Malone is a certified hypnotist with a private practice in New Jersey and is also the author of Calm Your Tinnitus: The Less You Hear It, The Less You Fear It and Nine Hypnotic Tales.  He is available for consultations and interviews.

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New Jersey Hypnotist James Malone "helps people who want to help themselves" in overcoming their fears and frustrations. In addition to private and group sessions, he is an internet self-help educator and author.