Six Times Mr. Olympia Dorian Yates Announces North America Expansion

Sept. 15, 2011 - PRLog -- Press Release

Date: September 15, 2011

SIX TIMES MR. OLYMPIA DORIAN YATES ANNOUNCES NORTH AMERICA EXPANSION

(LAS VEGAS, NEVADA) Dorian Yates, six times Mr. Olympia, announced today in Las Vegas at the site of the 2011 Mr. Olympia plans to expand his business model into the North America market.   Dorian has decided to work with Joe Petruzella from Dallas, Texas to manage this North America expansion program.   Joe currently works with IFBB Pro Branch Warren, IFBB Pro Trish Warren, and Metroflex Gym with Brian Dobson, and world champion power lifter Amanda Harris.

“North America has always had a special place for me with winning six Mr. Olympia titles in America and the huge fan support I have located here,” noted Dorian Yates.  “We have been looking for an opportunity to enter this market and we feel now the time is right for us.   Joe has tremendous business knowledge and we are fortunate to have him part of the DY team.  He has already shown success in building other individuals business models in North America and around the world.   We look forward to a long-term relationship.”

“Dorian Yates is an icon in the fitness industry and I am excited to be part of his team,” voiced Joe Petruzella.  “We have some exciting things plan in terms of new merchandising, appearances, events, and DVD’s for 2012 and beyond.   The details of each of the areas will be released at a later date.  Our number one goal is to build the Dorian Yates brand across North America.”

About Dorian Yates
Dorian Andrew Mientjez Yates (born April 19, 1962 in Hurley, Staffordshire, England), is an English professional bodybuilder, winning the Mr. Olympia title six consecutive times beginning in 1992.  Yates is widely regarded as one of the greatest competitive bodybuilders of all time, mainly known for his thickness, something that had yet to be seen in his era.  He is fourth on the list of most Olympia’s won, and out of the seven in which he competed, he won six and placed second in his debut. Yates' supposed lack of elite genetics from birth and reputation for unique approaches and philosophies for training and nutrition have established his legendary status in IFBB history.



Media Contact: Mr. Joe Petruzella – Telephone: 972.672.5896 – Email: Joe@netbreezeinc.com