O2 Media Teams Up With Food for the Poor in ‘Walk/Run for Hunger’

Sept. 15, 2011 - PRLog -- (Pompano Beach, FL)  Fighting hunger takes a team effort, and that’s why O2 Media is sponsoring Food For The Poor’s ‘5K Walk/Run for Hunger’ at Quiet Waters Park, in Deerfield Beach, Florida.  

Food For The Poor has had a strong presence on O2 Media’s national morning show, “The Balancing Act,” which airs on Lifetime Television.  In 2010 the show featured a segment called ‘Build a Village’ with a little girl name Rachel. Ten year old Rachel Wheeler raised $170,000 to build 27 two-room homes in Haiti.  

After filming at O2 Media, Rachel’s new quest has been to build a school in Haiti.  Co-host Kristy Villa, who is the master of ceremonies at the 5K Walk/Run, will catch up with Rachel at the event to ask her what it was like to inaugurate her village and to meet the residents.  To watch the original segment with Rachel on The Balancing Act, click here- http://www.thebalancingact.com/story/?id=2573.

At the event, which takes place on Saturday, September 24th, both hosts of the Balancing Act, Kristy Villa and Danielle Knox will be welcome runners and will lead off the start of the race.  They will also be honoring the top runners during the medallion ceremony afterwards.  

O2 Media’s PR & Brand Manager, Steve Zucker says, “We try to concentrate our philanthropic efforts locally so that our team can participate. At the Food For The Poor event, producers of the show will be at our O2 Media booth meeting runners, handing out our quarterly magazine and signing people up for the show’s VIP Club.  We love meet the viewers-- and our producers love hearing from them.”  

The ‘Walk for Hunger’ was established to bring awareness to the chronic malnutrition affecting the Caribbean and Latin America. The South Florida community made a tremendous impact for the poor last year with over 500 walkers raising enough funds to feed more than 2,000 children for an entire year.

Deerfield Beach 5K Walk/Run sponsors include: O2Media, Lifetime TV, The Balancing Act, Southern Women’s Show, TigerDirect.com, Bush’s 620-SUBS, Wells Fargo, Whole Foods Market, HUMANA, Lynn University, and Closets Etc., LLC.

By joining or donating to a team participating in this event, you can be a part of a life-changing event that gives food and shelter to families living in poverty.  For more information please visit www.foodforthepoor.org.


About O2 Media-
O2 Media Inc. is a fully integrated television production and marketing firm with a core focus on developing branded entertainment, direct response marketing, and interactive marketing.  O2 Media is the only Branded Entertainment organization to have TV network relationships that fully integrate their shows into the networks’ programming grid.  As the elite producers of Brandutainment™, O2 has worked with over 8,000 companies, and some of the largest brands in America, including:  Wal-Mart, P&G, Microsoft and other Branded Entertainment firms like Disney, MTV, Twenty Century Fox and more. For more information about O2 Media, Inc. visit www.o2mediainc.com or contact Brandutainment@o2mediainc.com.  
For information regarding the “The Balancing Act,” check out www.thebalancingact.com

About Food For The Poor-
Food For The Poor, the third-largest international relief and development organization in the nation, does much more than feed millions of hungry poor in 17 countries of the Caribbean and Latin America. This interdenominational Christian agency provides emergency relief assistance, clean water, medicines, educational materials, homes, support for orphans and the aged, skills training and micro-enterprise development assistance, with more than 96 percent of all donations going directly to programs that help the poor.   For more information, please visit www.FoodForThePoor.org.

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From the creators of the hour-long The Balancing Act show on Lifetime TV and Designing Spaces on WE, O2 Media are pioneers in the Branded Entertainment industry. We bring Social Media to TV with the vision to Engage, Entertain and Educate.