“Do the ABBA-ZABA” Dance Contest Announces a New Way to Win ABBA-ZABA Candy

Sept. 12, 2011 - PRLog -- With the successful launch of the “Do the ABBA-ZABA” Dance Contest, Annabelle Candy Company has announced another way to win ABBA-ZABA candy.

While the ABBA-ZABA Dance Contest has generated some exciting and unique video entries, Annabelle Candy has now opened up the contest to non-dancers and to those with “two left feet.”

“We understand that not everyone is as comfortable about dancing as others may be,” said Dave Klabunde, sales and marketing director for Annabelle Candy. “That’s why we’ve also created a chance for non-dancers to win a box of their favorite ABBA-ZABA candy.”

Fans can visit the ABBA-ZABA contest website to enter their name and email address for a chance to win or “Like” the new ABBA-ZABA Facebook page. Through October 18th, one lucky fan will be randomly selected each week to win a box of 24 ABBA-ZABA candy bars.

For those dancers that are interested in entering the “Do the ABBA-ZABA” Dance Contest, submit a dance video for a chance to win $500 cash, a year supply of ABBA-ZABA and exciting prizes from vitaminwater, Skullcandy and a Puma prize pack. View the promotional video and learn how to enter.

“The brand exposure and response we’ve received so far has been great,” continued Klabunde. “Through online advertisements on Facebook, Yahoo!, Google, YouTube and partnerships with dance channels, DanceOn and Pacific Rim Videos, we’ve been able to get the word out. Without question, the ABBA-ZABA brand has made a bold comeback to the teen and young-adult audience.”

Now through October 18, fans have been challenged to create the next best dance moved called, the ABBA-ZABA. To submit your dance video or to vote for your favorite dance move, visit the “Do the ABBA-ZABA” Dance Contest website at www.DoTheAbbaZaba.com.

For more information, read the contest’s official press release at http://www.prlog.org/11624852-do-the-abba-zaba-dance-cont...

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