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Follow on Google News | Ourisman Dodge Models Win Big in J.D. Power APEAL StudyThe Alexandria Dodge dealer’s Challenger, Charger, and Durango received high marks for owner satisfaction in J.D. Power and Associates’ recent APEAL study.
By: Force Marketing J.D. Power and Associates 2011 Automotive Performance, Execution, and Layout (APEAL) study examines how satisfied owners are with their new vehicles. The firm asked owners to evaluate ninety different vehicle attributes, measuring satisfaction in ten categories: fuel economy, audio/entertainment/ Topping the Midsize Sports Car category, the 2011 Dodge Challenger got rave reviews from survey respondents for its roominess, storage space, stylish exterior, and driving performance. The 2011 Dodge Charger, one of the three most improved models in the study, won in the Large Car segment. Participants loved its sleek exterior design, ample interior storage, and engaging entertainment features. Newly redesigned, the 2011 Dodge Durango shed its former truck-like body in favor of a carlike crossover platform. This change paid off, contributing to the vehicle’s win in the Midsize Crossover/SUV category. Owners remarked on the SUV’s great exterior design, entertainment system, visibility, and performance/ Ourisman Chrysler Jeep Dodge invites Virginia Dodge shoppers to visit its Alexandria Dodge showroom to experience firsthand why 2011 Dodge Challenger, Dodge Charger, and Dodge Durango owners are so satisfied with their vehicles. For more information about the 2011 Challenger, Charger, or Durango or Ourisman Chrysler Jeep Dodge, please visit http://www.ourismandodgesales.com. Ourisman Chrysler Jeep Dodge 5900 Richmond Highway Alexandria, VA 22303 (703) 329-1600 End
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