The Daily Deal Media Conference, which commences with a “Meet & Greet” mixer on the evening of Wednesday, September 7th, will feature a diverse array of speakers and presenters over the following two days at the Chicago Hilton. DealNation’s presentation is slated to run from 1:30-1:50pm on Friday, September 9, in the International Ballroom, and will address the concern of “deal fatigue” and the importance of the website user interface, as well as discussing the demographics, purchasing habits, influences, and communication preferences of individuals that have made the transition from subscriber to buyer. COO Gray stated about the opportunity:
DealNation is a burgeoning young internet company committed to sustaining the “Deal of the Day” industry by providing geo-targeted subscribers to daily-deal sites throughout the nation. Forming in December, 2010, by CEO Paul Piciocchi, the company is a notable contender in the race for the fastest growing companies in Colorado, tripling in staff in less than 10 months, and experiencing a 1200% subscriber growth since April of 2011.