Production of Skimmed Milk Powder in India Constrained by Large Scale Slaughtering of Milch Animals

Aug. 17, 2011 - PRLog -- A new study from IMARC Group, one of the world‘s leading research and advisory firms, finds that the production of skimmed milk powder declined by 20%  in 2009-10 compared to the previous year. Findings from the report suggested that apart from drought like conditions, large scale slaughtering of milch animals was a major reason for the decline in production. Currently all cow and buffalo meat exporters get a 30% subsidy on exports. As a result of this subsidy, as well as an increased demand for meat exports in 2009-10, a large number of milch cattle and their calves were slaughtered and exported. This resulted in making milch animals scarce and thereby causing a reduction in the production of milk. Although, the production of skimmed milk powder again rose by around 5% in 2010-11, findings from the report suggested that bringing milch animals to a milk producing age takes at least four to five years. As a result, it will still take some time before the country can again reach the same level of skimmed milk production that it had in 2008-09.

“Indian Dairy Market Report & Forecasts 2011-2016” provides an analytical and statistical insight into the Indian Dairy market. The study which has been undertaken using both desk research and two waves of qualitative primary research has analyzed three aspects of the Indian Dairy Market.

•   The first section quantifies the Indian dairy market into twelve major classes and investigates the current and future opportunities in each of these classes.
•   The second section involves an in-depth understanding of dairy consumption patterns among Indian consumers and the potential of value added dairy products.
•   The third section investigates the usage of natural colouration in dairy products and evaluates their current and future potential.  

Table of Contents
1. Research Methodology & Market Definitions
2. Executive Summary
3. Indian Dairy Industry: Market Analysis
3.1 Market Drivers
3.1.1 India is the World’s Largest Producer & Consumer of Dairy Products
3.1.2 Huge Consumer Base Coupled with Rising Affluence
3.1.3 Increasing Institutional & Retail Business
3.1.4 Value Addition
3.2 Weaknesses
3.2.1 Milk Productivity Remains Highly Inefficient in the Country
3.2.2 Inadequate Infrastructure & Facilities
3.2.3 Large Scale Prevalence of Adulterated Products
4. Indian Dairy Industry: Market Performance
4.1 Primary Dairy Market
4.1.1 Liquid Milk
4.1.1.1 Current Trends
4.1.1.2 Competitive Landscape
4.1.1.3 Market Forecasts
4.1.2 Curd/Yoghurt
4.1.2.1 Current Trends
4.1.2.2 Competitive Landscape
4.1.2.3 Market Forecasts
4.1.3 Cheese
4.1.3.1 Current Trends
4.1.3.2 Competitive Landscape
4.1.3.3 Market Forecasts
4.1.4 Butter
4.1.4.1 Current Trends
4.1.4.2 Competitive Landscape
4.1.4.3 Market Forecasts
4.1.5 Ghee
4.1.5.1 Current Trends
4.1.5.2 Competitive Landscape
4.1.5.3 Market Forecasts
4.1.6 Paneer (Cottage Cheese)
4.1.6.1 Current Trends
4.1.6.2 Competitive Landscape
4.1.6.3 Market Forecasts
4.2 Secondary Dairy Market
4.2.1 Tea
4.2.1.1 Current Trends
4.2.1.2 Competitive Landscape
4.2.1.3 Market Forecasts
4.2.2 Coffee
4.2.2.1 Current Trends
4.2.2.2 Competitive Landscape
4.2.2.3 Market Forecasts
4.2.3 Dairy Whiteners
4.2.3.1 Current Trends
4.2.3.2 Competitive Landscape
4.2.3.3 Market Forecasts
4.2.4 Infant Nutrition
4.2.4.1 Current Trends
4.2.4.2 Competitive Landscape
4.2.4.3 Market Forecasts
4.2.5 Malted Foods
4.2.5.1 Current Trends
4.2.5.2 Competitive Landscape
4.2.5.3 Market Forecasts
4.2.6 Ice Cream
4.2.6.1 Current Trends
4.2.6.2 Competitive Landscape
4.2.6.3 Market Forecasts
5. The Indian Market for Health & Wellness Foods
5.1 Key Factors Driving the Health & Wellness Foods Market in India
5.2 Current Landscape of the Health & Wellness Foods Market in India
6. Fortification of Dairy Products in India
6.1 Current Scenario
6.2 Awareness & Acceptance Levels of Fortified Dairy Products in India
6.2.1 Popularity of Packaged Dairy Products is High Among Urban Households
6.2.2 Nutrition is the Most Important Factor When it Comes to Buying Dairy Products
6.2.3 Fortified Products are Popular Only in Selected Dairy Categories
6.2.4 Consumers Are Willing to Switch to Value Added Products That Are Not Too Expensive
6.2.5 There is a Good Potential for Personalized Dairy Products
6.2.6 Survey Conclusions
7. The Usage of Natural Coloration in Dairy Products
7.1 Natural Colouration in the Food Industry: Global Scenario
7.2 Natural Colouration in the Food Industry: Indian Scenario
7.3 Natural Colouration Trends in the Dairy Industry
8. Key Player Profiles
8.1 Amul
8.2 Mother Dairy Fruits & Vegetables Pvt Limited
8.3 Nestle India Limited
8.4 Britannia Industries Limited
8.5 Hindustan Unilever Limited
8.6 Karnataka Co-operative Milk Producers Federation Limited
8.7 Hatsun Agro Product Limited

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