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Follow on Google News | More than 52% of employees say they have a perfect work life balance in SingaporeAccording to the research from Cups Media, Singapore’s leading free cups advertising company specializes in handheld branding in the work space, 52% of the employees in the work force have a perfect harmony to balance their work and family.
By: Joyce Tan However, almost 40% can get things better, and they would need to spend more time to see how to improve their work life balance. About 7% are “lopsided” Respondents of their three months survey campaign come from 267 companies in Singapore, covering both private and public organizations. Altogether, 1,136 people have participated in the survey in this three months campaign. The campaign was initiated, developed and implemented by Cups Media and the Ministry of Community Development, Youth and Sports in Singapore. Joelle Goh, the managing director of Cups Media, added that work life balance is really important to enhance one’s productivity. “Good work life balance helps a person to focus more on his work when he is at the workplace. At the same time, this person is also able to rest well and set aside time for his family when he is at home”. “Leveraging Cups Media’s exclusive distribution channel, our partner has effectively distributed their messages to people in their work place. Respondents participated in the survey while they were drinking their coffee or tea in their meeting rooms, canteens, office desks, and conference rooms. This gives them a fun and relaxing way to participate in the survey.” Ms. Goh added. # # # About Cups Media Pte Ltd (www.cupsmedia.com) Cups Media specializes in handheld branding in the workplace; bringing their clients closer to their target customers. Through displaying a marketing message, logo, or special promotion on the quality paper cups, their clients can place their advertisement to their target customers’ workplace. Literally, putting their advertisements in their customers’ hands! This innovative marketing strategy will achieve results whether it is the sole advertising medium or a part of an integrated campaign. The concept can be used effectively in acquiring customers, sustaining brand image, driving traffic to a website, launching a new product and many others. For further information, please contact: Ms Joyce Tan Consultant Cups Media Pte Ltd 111 North Bridge Road, #05-32, Peninsula Plaza, Singapore 179098 Email: joyce.tan@cupsmedia.com End
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