The company’s goal is to help schools and universities provide their students with special gifts that would remind them about time of their studyings even after the graduation. Along with bringing back memories of good times, the products will serve a purpose of a marketing tool for schools and universities as their names would be certainly noticed by others. It is been proven by multiple marketing researches that promotional products have greater response rates than any other form of advertising. Wide range of promotional items will help to create a buzz resulting in growing interest of the public in the educational institution.
Urte Pudzemyte, Managing Director at Swemee, explained how this idea came around:
“First of, we looked at the US example of school merchandise success. It is extremely popular there, students are wearing T-shirts, baseball hats and hoodies, and carrying bags with school logo on them, showing-off school colors. Students say it makes them proud to demonstrate others where they belong. So now we will attempt to mimic the same mindset in Europe and see how it works. We want to emphasize that time of studying will end, but Alma Mater will stay forever.”
Swemee guarantees that all ordered supplies will be delivered by the start of the school year even though it is less than a month away from now. “We’ll make sure to deliver products on time, so when the students come into the school store, they will have plenty items to choose from,” concludes Jenny Falk, Sales Manager at Swemee.
Swemee specializes in the field of creative marketing. In addition to supplying businesses and organizations with customizable promotional products, Swemee also offers event management services. What helps the company to stand out from the crowd is its fresh view on marketing and personal approach to each customer.
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To supply with ideas
To inspire moments of enthusiasm
To create value and make a difference