EMG To Present at eduWEB 2011

July 21, 2011 - PRLog -- IRVINE, CA – Earthbound Media Group’s (EMG) VP of Client Services and Business Development Amanda Vande Brake will be among the list of featured speakers at this year’s eduWEB Conference hosted at the scenic Westin Riverwalk in San Antonio from August 1-3. Vande Brake will be joined by Hood College’s Executive Director of Marketing and Communication Dave Diehl to co-present the session titled “Content Categorization & Migration: Organizing & Preserving Your Message in a Website Redesign” on Monday, August 1st at 4:45 p.m. at the 6th Annual event.

“It’s really an honor for EMG to be seen as a thought leader and higher education marketing innovator with our invitation to speak at eduWEB, and partnering with our clients to share our insights and experiences is always such an exciting opportunity,” Vande Brake said. “Our eduWEB presentation and interaction with other industry leaders during the conference promise to advance the field in general while offering our audience actionable tips on how to tackle complex challenges like website content migration, specifically.”

After its year-long website redesign and content migration engagement with Frederick, Maryland’s Hood College and its work with more than 25 other higher education instituions, EMG has an abundance of experience and advice to inform any educational institution looking to embark on strategic marketing, branding, recruitment, enrollment and other related endeavors. EMG’s eduWEB presentation itself will focus on how more than 1,000 pages of content were effectively categorized and migrated from a static website into a new content management system for Hood, resulting in a customizable and user-friendly web presence with clear, consistent and well-maintained messaging.

This will mark the second year in a row that the Southern California-based strategic interactive consulting agency will be behind the podium at the eduWEB conference. As well as presenting, the agency will be on hand to answer your interactive marketing, recruitment and technology questions in the exhibit hall and will be giving away free “I HEART ALAMO CITY” T-shirts throughout the conference.

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EMG is a one-of-a-kind, technology-driven strategic marketing agency. Our singular goal is to evolve the digital and visual landscapes of business for corporations, brands and non-profits worldwide.
As a leader in the marketplace, EMG has single-handedly set a benchmark for complexity, creativity and vitality in the solutions we have provided for both our partners and clients alike.
With more than twelve years experience serving higher education clients such as the University of Southern California, Chapman University, Hood College, Teachers College, Loyola Marymount University, the University of California Irvine, American Sentinel University, St. Cloud State University and The Art Institutes to name a few, EMG provides the strategic insight and support necessary for higher education clients to effectively create and successfully implement an engaging and relevant marketing persona to communicate with and market themselves to their target audiences as well as their organizations.