Media Announces TrueCare® to Appear on ‘The Balancing Act’ on Lifetime Television

July 20, 2011 - PRLog -- Contact:        
Limor Windt
O2 Media, Inc.
limor@o2mediainc.com
(954) 691-1102

Brandutainment™ pioneers O2 Media welcome on board TrueCare®.  TrueCare® is an internet-based service that monitors children’s activities – no matter where they access their social networks.   Make sure to watch this special ‘Parent Teacher Corner’ edition of The Balancing Act on Lifetime Television in August as TrueCare® makes their appearance.  

Child safety advocates Alison Rhodes (The Safety Mom), and Mike Muir from the National Middle School Association will be the featured guests.  Together they will talk about online internet dangers as well as talk about ways that parents can help protect their kids on social network sites.

In the upcoming series viewers will learn about one of those dangers—cyber-bullying.  Cyber-bullying isn’t the same as the school yard bullying of the past. It’s 24/7 exposure that’s viral and overwhelming-- and kids are afraid to tell their parents. TrueCare® can help by letting parents know when other kids are posting potentially mean, damaging or hurtful comments.  Then they can talk with their kids about how to handle the comments or help escalate the problem so it gets resolved.

There isn’t enough time in the day for a parent to monitor everything their child and their many online friends are posting, particularly if a parent has more than one child online.

TrueCare® is an easy to use service that allows parents to balance their child’s desire for privacy and independence with the parents’ need and responsibility to protect their child and educate them about these online dangers.

“We are looking forward to having TrueCare® introduce their internet monitoring service to The Balancing Act’s viewers.  By appearing on the ‘Parent Teacher Corner’ series they’ll be able to help educate parents on how to protect their children internet dangers,” says Doug Campbell, Founder and Executive VP of Programming for The Balancing Act.  

Lifetime viewers will also learn that dangers can include everything from cyber-bullies and sexting, to predators that could ruin the life of pre-teens engaged in online social activities.  For more information, please visit http://www.truecare.com.  

About The Balancing Act: The Balancing Act TV show is produced by O2 Media, Inc. and airs on Lifetime Television at 7:00am (ET/PT).  The Balancing Act is America’s premier morning show that’s about women, for women, and trusted by women.  For information or to view a show, visit http://www.TheBalancingAct.com.    

About O2 Media: Based in Pompano Beach, Fla., O2 Media is a national television production company and pioneer in the branded entertainment industry.  Since its inception O2 Media has engaged, entertained and educated viewers with such reputable shows as The Balancing Act, www.thebalancingact.com and Designing Spaces, www.designingspaces.tv on Lifetime Television.  The company has earned hundreds of industry awards for revolutionizing the way brands engage with consumers on television.  O2 Media provides unmatched marketing value to its clients while producing quality content for its growing national viewership through Brandutainment™.  Household brands and blue chip companies alike continue to depend on O2 Media to effectively communicate their message to consumers.  For information on becoming a content partner for The Balancing Act or Designing Spaces, contact O2 Media Inc. by email at Brandutainment@o2mediainc.com.

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From the creators of The Balancing Act and Designing Spaces shows on Lifetime TV, O2 Media are pioneers in the Branded Entertainment industry. We bring Social Media to TV with the vision to Engage, Entertain and Educate.