MMAL’s President and CEO, Genichiro Nishina, announced the revised pricing today.
“We are very pleased to announce the new recommended retail price of our 2012 model year i-MiEV is $48,800 plus on road costs,” Nishina said.
“This represents a 22.5 per cent reduction on the cost of the previous model, and makes this ground-breaking technology more accessible to general consumers.”
The i-MiEV, which stands for Mitsubishi Innovative Electric Vehicle, is the first volume produced electric vehicle to be available for sale on the Australian market. Last year, 110 were leased to local, state and federal governments and selected innovative organisations. The large number of public enquiries received regarding the launch of the i-MiEV prompted the company to release details of the model ahead of its Australian arrival.
The Mitsubishi i-MiEV will be available from selected Mitsubishi dealers in all capital cities from mid-August. In the interim period, all customer enquiries regarding the availability of the Mitsubishi i-MiEV should be directed to 1300 13 12 11.
Mitsubishi Motors Australia Limited recommends that the i-MiEV electric vehicle always be charged using renewable or “green” energy.
For further information contact:
Head of Corporate Communications
Phone: 08 8275 2348
Mobile: 0408 320 797
Corporate Communications Manager
Phone: 08 8275 7250
Mobile: 0417 243 719
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Mitsubishi Motors Australia is part of the global Mitsubishi Motors organisation and is fully owned by Mitsubishi, one of the world's largest companies.
The company's history dates back to 1870, when Mitsubishi's Japanese founder, Yataro Iwasaki, started a shipping company with three steamships. The company grew from strength to strength and, in 1914, registered the Mitsubishi three-diamond trademark. This symbol embodies more than 130 years of tradition, and has earned the confidence and trust of customers all over the world.
Mitsubishi takes great pride from knowing that more than 11 million people from around the world have chosen to drive a Mitsubishi vehicle. There are Mitsubishi dealers in more than 200 sites across Australia. These professional and knowledgeable dealers help owners ensure their Mitsubishi car is always looked after by fully-trained Mitsubishi technicians, using genuine Mitsubishi parts that meet stringent global standards.