- Jun. 22, 2011 -
The corporate website of Elinext Group is a very important element of the business development strategy. The website has been launched in mid-2010 after the re-branding with a whole new look. From the very beginning, the website featured a German language version, which is running with regular updates on a .com domain. The decision to create a fully functional German website in .de domain has the following reasons:
Recently, Elinext Group has been experiencing an ever-growing flow of requests for quote from businesses in Germany.
The company is committed to provide the best state-of-art IT services to its customers and clients.
A German language version serves to optimize the website URLs to make links shorter. Visitors from Germany, Austria and Switzerland as well as from Luxembourg and Lichtenstein will immediately get to the German version of the website and not to the English, as they used before.
A German language website in .de domain will rank higher in relevant search queries thus allowing Elinext Group to reach even a wider audience to deliver the high level IT consulting and software development services.
The latter is also a very important reason, because Elinext Group operates in a very competitive market and therefore uses every opportunity to make itself noticeable.
“We will strive to develop the German version of our website as dynamic as the English, i.e. the German version will be updated regularly with various new and original content,” says Gennady Sergeenko, Elinext Group Business Development Manager responsible for the development of the corporate website. “And I want to emphasize, that two different language versions will not compete with each other for search engine rankings. These are two synchronously updated versions and users only have to choose which language they prefer. The only possible difference is that the German version includes some information specifically for the German market.”
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Elinext Group is an alliance of custom software development companies working to deliver software solutions and consulting services to businesses worldwide.