Holiday countdown: BOYMEETSGIRL launches seasonal sale

June 21, 2011 - PRLog -- Designer children’s fashion boutique BOYMEETSGIRL has launched a seasonal sale, slashing the prices of best-selling stock by D&G, Monnalisa, Scotch Shrunk and Diesel, meaning parents can stock up on suitcases full of clothing at a fraction of retail price.

The online boutique, which launched earlier this month following the success of its flagship store in Gerrards Cross, Bucks, has reduced a wide variety of pieces, including holiday essentials, funky accessories, and footwear for a whole month – and is even offering free shipping.

http://www.boymeetsgirlonline.co.uk, which went live on 1st June, stocks pieces from Dolce & Gabbana, Chloe, Tommy Hilfiger, Ralph Lauren, Hugo Boss, Juicy Couture, Angel’s Face, Monnalisa, Diesel, Scotch Shrunk and R’Belle among others.

Founder Clare King said: “The response to boymeetsgirlonline has been fantastic, we’re delighted, and rather than waiting until the end of the summer to reduce our prices, we’ve decided to have a sale on current stock when people actually need it, rather than as we move into autumn.

“With up to 60 per cent off goods, we’re confident parents will get a great deal on essentials such as swimwear, shorts, tees, shirts and summer dresses, as well as footwear, underwear and accessories.

“The discounts – which are available to those registered with boymeetsgirlonline.co.uk – will run until July 21st so there’s plenty of time to get all of the holiday packing done, at a discount, before the schools break up – and spend the money saved on a well-deserved treat!”


Editors’ Notes:
BOYMEETSGIRL opened in Packhorse Road, Gerrards Cross, in September 2010
Clare King is following in the footsteps of her mother, who also owned a children’s clothes shop when Clare was growing up.

Market research saw Clare speak to parents across the country about the choice and quality of children’s clothing available, and its accessibility.

An online boutique was always Clare’s ambition, in response to her research and findings about bridging the gap between what children – particularly teens – want, what parents are prepared to invest in, and how they find the time to shop.

Clare has travelled throughout Europe meeting with fashion houses including Dolce & Gabanna, Juicy Couture, Monnalisa, and Scotch & Soda to select pieces.

Media:
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Faith Brotherston on 07810 483 450 / faith@chickenegg.co.uk
Karen Davis on 07970 732057 / Karen@chickenegg.co.uk

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