Sales Lead Management Assn Radio Interviews Maria Pergolino and Bob Moore - 5 PM PST June 16th

Will Crist, host of The Sales Lead Management Assn., weekly radio program, announced he will interview Maria Pergolino, Marketo and Bob Moore, Catapult Works on June 16th at 5 PM PST. Free access is available at www.theslma.com.
By: Susan Campanale
 
June 15, 2011 - PRLog -- Will Crist, director and host of The Sales Lead Management Association (SLMA) weekly radio program, announced he will interview Maria Pergolino, Marketo and Bob Moore, Catapult Works on June 16th at 5 PM PST.  Free access to the program is available through the internet at www.theslma.com.    

Maria Pergolino, Marketo

Deemed by Telesmart Communication’s Josiane Feignon as “one of the most creative and spirited marketing bloggers,” Maria Pergolino leads Marketo’s inbound marketing, campaign optimization and demand generation strategies as the Director of Marketing.  Her impressive 10 year online B2B marketing career spans everything from CRM, social media, content marketing, search marketing, and lead generation and nurturing.

Maria is a co-author of the most successful social media, lead nurturing, and lead scoring books created specifically for B2B Marketers, entitled The Definitive Guides to B2B Marketing. She also provides frequent contributions to the MarketingProfs blog and is an author of Marketo’s popular blog, Modern B2B Marketing, which has over 16,000 subscribers.

Maria has held management positions at companies such as Shunra, ESIS, Inc and, is Salesforce.com Certified Administrator and user group leader.  She is also is a sought after speaker at numerous marketing events, and has a Marketing Degree and MBA from the School of Business at Rutgers University.

She was listed as one of the 20 Women to Watch in Sales Lead Management by the Sales Lead Management Association.

Recognized as a B2B Marketing thought leader, Maria has made significant contributions to the sales lead management and marketing automation industry.  She has contributed over 100 blog posts annually to top 100 marketing blogs, as well as writing or contributing dozens of articles and white papers to drive awareness in the field of lead management. Her posts and papers are typically read by tens of thousands and she has a vast following of over 3300 in her twitter network.  Maria has presented to thousands at a time, both online and at live events and has also developed much content through multimedia like video and webcasts.

Maria’s work has also been cited in multiple published articles and books, including the bestselling book “Content Rules” which specifically quotes Maria on her work in lead management.  She has spoken on over 30 webinars and at 40 live events in the field of lead management, and more specifically on topics including social media, lead nurturing, content marketing, lead scoring and revenue performance management.  Maria has also been a speaker for such organizations as American Marketing Association, MarketingProfs, Direct Marketing News, Online Marketing Connect, BtoB Magazine, Business Marketing Association and many more.  Additional professional achievements include: Winner of several BMA B2 Awards and last year she was named one of 50 Most Influential People in Sales Lead Management.

Bob Moore, Catapult Works

Bob has built unrivaled expertise in data management, matching and ETL technologies. Bob has served as the Database Chair for the Northern California chapter of the Direct Marketing Association. In his current position, Bob works with CatapultWorks clients like Brocade, Alcatel-Lucent, Symantec and others as he manages the company's data services group and the entire database operations.

In  addition, he is responsible for the acquisition and adoption of new database management technologies that can be applied to enhance CatapultWorks’ services. Bob joined CatapultWorks in January of 2005 when his company, Data Direct, a leading full service database management firm, was acquired by CatapultWorks. Bob has been a strong catalyst in applying technological advances to business marketing and data management processes.

Will Crist has interviewed hundreds of CEOs and CMOs as the host of both SLMA Radio and Pilgrim on the 405, which broadcasts every Wednesday at 5 PM PST: http://octalkradio.net/default.aspx.

The SLMA radio program can be reached via the SLMA website: http://www.salesleadmgmtassn.com/.  Follow the link to the “Listen Live” button.  SLMA radio shows can also be subscribed to via iTunes. Archived programs of 46 CEOs/CMOs from companies in the sales lead management field are available for listening on the SLMA Radio site.

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The Sales Lead Management Association was founded in 2007. The association serves 3,500 members of the worldwide sales lead management community.
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Source:Susan Campanale
Email:***@salesleadmgmtassn.com Email Verified
Zip:92861
Tags:Marketing, Roi, Marketing Automation, Crm, Sales Lead Management
Industry:Marketing, Technology, Computers
Location:Villa Park - California - United States
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