HydraFacial™ Adds Profit, Patient Loyalty for Dental Practice.

Parker Dentistry, Facial Rejuvenation & Wellness of Hollywood, FL is among the first dental offices in the nation to offer HydraFacial™ and other facial aesthetic services. It all began due to patient’s suggestions.
By: Doctor's P.R.
June 13, 2011 - PRLog -- Hollywood, FL - Dr. Stephen Parker and his wife Honi run a successful dental practice offering a full range of services from routine tooth cleaning to fillings, implants and cosmetic dentistry. Dr. Parker, who is a second generation dentist also performs a large number of total mouth reconstructions, so he has an eye for aesthetics, proportion and symmetry. Patients would often say after having their procedures “Now I just need to get rid of these wrinkles!” That’s why it only seemed natural for Dr. Parker to offer facial rejuvenation services within his practice, and he’s now been offering Botox and injectable fillers for over six years.

Honi Parker, who is also a registered nurse by training, oversees the aesthetic facial services offered by the practice. “I was listening to what our patients want and I realized that we needed to offer more in skin care,” she says. “After adding several services like skin peels and makeup, I attended a spa show where I first saw the HydraFacial™ on display. I did not expect to buy any new equipment, but when I tried the HydraFacial™ I loved the results and the feel of my skin. I thought to myself, If we don’t get this, someone else in our area will!”

Honi says that for any practice, it’s important to keep patients and generate revenue that would go to someone else. ‘We run a boutique skin care spa within the practice, and we hold special events to educate people and attract new patients for aesthetic services.”

Edge Systems, the manufacturer of HydraFacial™ did more than just sell the device, according to Honi. “Edge provided us with a complete marketing and support program designed to successfully integrate a profitable medical spa within our dental practice,” she says.

“I estimate that our aesthetic facial services now account for 10% of our total revenues,” says Honi. “For a large dental practice like ours, that’s a substantial figure.”

About HydraFacial™
HydraFacial™ treatments are usually repeated on a monthly basis for skin maintenance, which opens the door to more patient traffic. The HydraFacial™ is effective for stand-alone skin rejuvenation or in combination with virtually any other cosmetic treatment or procedure including pre- and post- cosmetic surgery.
 
To learn how HydraFacial™ can bring increased revenue and increase client loyalty, contact Megan Reeves, Business Development Consultant at Edge Systems Corporation 800-603-4996 or email mreeves@edgesystemscorp.com

HydraFacial™ is featured often on T.V. and in magazines. Here is one of the appearances on the national show "The Doctors" - http://www.youtube.com/watch?v=iD-BtBXt6YQ


 
The HydraFacial MD® machine combines multi-modality resurfacing procedures including the HydraFacial™, LED Light Therapy, and Lymphatic Drainage Therapy to help generate the highest patient/client satisfaction and maximum revenues for aesthetic and medical practices. Visit http://www.hydrafacial.com or http://www.edgesystemscorp.com.

For more information on Parker Dentistry, Facial Rejuvenation & Wellness in Hollywood, FL, visit www.parker-dentistry.com
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