Managing Director Mr David Dawe confirmed the decision yesterday from his office at the Ellesmere Port headquarters of the Cheshire company that is approaching its 25th anniversary.
Mr Dawe said the new opportunity had been identified by the Arena team tasked with setting up the Swedish operation which is headed-up by Lucy Robertshaw the Emerging Markets Relationship Manager.
“After several exploratory visits to Sweden and following exhaustive on-site research it became clear to our people that there was an equally strong case for Arena to have a base in Denmark,” said Mr Dawe.
“Although we were by that stage committed to setting up an Arena base in Malmo complete with staff including highly qualified technicians, our team’s inquiries revealed that an investment in a separate Danish base was equally viable.
“Their recommendation formed the basis of further discussions with our advisors, the UK Trade and Investment Northwest (UKTI), and as a result we have given the go head for establishing a site in Denmark.”
Mr Dawe said the region was a promising source of new business opportunities as well as having a rich supply of potential staff among its highly qualified population. Furthermore, a physical presence of mainland Europe would enable them to react quickly to any further opportunities for growth.
“Lucy Robertshaw has played a key role in developing our strategy for European growth,” added Mr Dawe. “And she will continue to play a central role in getting the Scandinavian bases up and running. Extensive market research tells us that there are a large number of Swedish businesses who could potentially become our clients.
“Our expertise in calibration, laboratory equipment maintenance, technical support and asset management will be of interest to potential clients among the pharmaceutical, R&D, pharmaceutical and healthcare companies that operate across both countries.”
Arena, whose client base includes Rolls Royce and the NHS, has invested £250,000 in its European expansion programme.
“This move into Europe is simply the next phase in our on-going development,”
For further information click onto arena-instrumentation.com