Samsung and Kodak camera shoppers are more active in Social Media

May 24, 2011 - PRLog -- Palo Alto, California – Market Insight Corporation today reported that social media usage may differ among shoppers of various camera brands. This insight is based on a sample of over fourteen thousand (14,000) U.S. digital camera shoppers that visited Market Insight’s portal, http://MyProductAdvisor.com.  The real-time consumer data is collected continuously and accessed on-demand.

Shoppers who preferred Samsung and Kodak cameras led the results with 40%-45% rating social media usage very important. “Momentum behind social media is influencing how shoppers evaluate consumer electronics”, said Rich Falcone, President & CEO at Market Insight Corporation (http://marketinsightcorp.com). “The pace of technology adoption magnifies the value of timely access to shifting consumer sentiment.”


About Market Insight Corp. (MyProductAdvisor.com)
MyProductAdvisor.com is a consumer facing website that provides a real-time portal into the minds of consumers. This service continuously gathers shopper preferences for specific product attributes. MyProductAdvisor.com delivers unbiased buying recommendations to shoppers, and the preferences it collects fuel a powerful, on-demand consumer research intelligence system. Enterprise companies utilize the intelligence as a product planning decision engine. Market Insight Corp., the company behind MyProductAdvisor.com, was established in 2003, and is based in Palo Alto, CA, USA.

www.marketinsightcorp.com  www.myproductadvisor.com  www.myproductadvisor.cn