New Market Research Report: Israel Telecommunications Report 2011

May 23, 2011 - PRLog -- In BMI's update of the Israel telecommunications market, we provided the latest full-year figures for the mobile sector ended December 2010, resulting in us slightly revising our forecasts upwards. Further, the publication of Bezeq's latest financial and KPI results for Q310 have also enabled us to provide an updated overview of the fixed-line and broadband markets.

Growth remains extremely slow in a mature mobile market such as Israel, where penetration rates were close to 130% and increased at a rate of just 3.4% at end-2010. This is equivalent to a total of 9.906mn subscribers. When compared to growth of the 3G market in the same period - up by 19.6% to an estimated 4.555mn - it is clear where demand lies and similarly the attention of the operators in terms of their investments.

3G demand is mainly being driven by competitive price plans, increased smartphone and 3G handset penetration rates and growth in value-added services. This is reflected by the operators' revenues, with Cellcom noting a 24.9% y-o-y increase in data and SMS revenues of ILS286mn in Q309. Meanwhile Partner's revenues for YE10 reached ILS622mn for data and content (excluding SMS), while including SMS its total reached ILS1.120bn, an increase of 22.7% from ILS913mn in the previous year of the same period.

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Increased competition is due in the mobile sector, with two MVNO licences awarded. Both are to supermarket stores - Telecom 365, a subsidiary of retail group Hamashbir and Rami Levi - and will operate over Pelephone's network. This will at least combat some of the concerns relating to revenues, considering operators are concerned that increased price competition and the impact of reduced interconnection rates, introduced in January 2011, will reduce profits.

Under the new interconnection rate plans, prices will fall to ILS0.0687 (US$0.01808) a minute from the current ILS0.251(US$0.06607) a minute from January 1 2011. The rate will subsequently be cut in stages to ILS0.055 (US$0.01448) from January 1 2014. Interconnection rates for SMS messages will also be cut, from ILS0.0285 to ILS0.0016 from January 2011, and in stages down to ILS0.0013 in January 1 2014.

Meanwhile, Israel maintained its position at the top of the latest Middle East and North Africa Business Environment ratings table with a composite score of 69.5 and ahead of second-ranked Bahrain (66.6) and Saudi Arabia (66.1) in third place.

Report Table of Contents:

SWOT Analysis
- Israel Telecommunications Sector SWOT
- Israel Political SWOT
- Israel Economics SWOT
- Israel Business Environment SWOT
Business Environment
- Middle East And North Africa
- Table: Regional Telecoms Business Environment Ratings
- Israel
Industry Forecast Scenario
- Mobile
- Table: Mobile Data And Forecasts, 2008-2015
- Fixed-Line
- Table: Fixed-Line Data And Forecasts, 2008-2015
- Internet
- Table: Internet Data And Forecasts, 2007-2015
Market Data Analysis
- Mobile
- Table: Israeli Wireless Market, Q410
- Table: Israel Mobile Net Additions, Q410 and 2010 ('000)
- ARPU
- 3G
- Table: Israel's 3G Market, Q310
- Table: Israel's 3G Net Additions, Q310
- Mobile Operator Data
- Table: Israel Mobile Market Overview
- Table: Cellcom
- Table: Partner
- Table: Pelephone
- Table: MIRS
- Fixed Line
- Table: Bezeq's Operating Statistics, 2005-Q310
- Broadband
- Table: Bezeq's ADSL Indicators, Q109 - Q310
Regulatory Environment
- Israel: Regulatory Bodies And Their Responsibilities
- Legislation And Market Liberalisation
- Regulation
- Regulatory Developments
Competitive Landscape
- Market Structure
- Competitor Analysis
- Table: Key Players In Israel's Telecommunications Sector
- Table: Telecoms Operators' Revenues And Other Information, 2006-2010
Company Monitor
- Alcatel-Lucent: Slowly Raising Profile In Africa & Middle East
- Table: : Alcatel-Lucent Q310 Results (EURmn)
- Table: Alcatel-Lucent - Key Contracts, 2009-2010
Selected Operator Profiles
- Bezeq/Pelephone
- Partner Communications
- Regional Telecommunication Penetration Overview
- Fixed-Line
- Table: Regional Fixed-Line Penetration Overview
- Internet
- Table: Regional Broadband Penetration Overview
- Mobile
- Table: Regional Mobile Penetration Overview
Country Snapshot: Israel Demographic Data
- Section 1: Population
- Table: Demographic Indicators, 2005-2030
- Table: Rural/Urban Breakdown, 2005-2030
- Section 2: Education And Healthcare
- Table: Education, 2002-2005
- Table: Vital Statistics, 2005-2030
- Section 3: Labour Market And Spending Power
- Table: Employment Indicators, 2001-2006
- Table: Consumer Expenditure, 2000-2012 (US$)
- Table: Average Annual Wages, 2000-2012
Glossary Of Terms
- Table: Glossary Of Terms
BMI Methodology
- How We Generate Our Industry Forecasts
- Table: Key Indicators For Telecommunications Industry Forecasts
- Telecoms Business Environment Ratings
- Risk/Reward Ratings Methodology
- Table: Ratings Indicators
- Weighting
- Table: Weighting Of Indicators
- Sources

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Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.